Introduction to Ahrefs- A Digital Marketing, SEO PPC Tool

Introduction to Ahrefs: A Digital Marketing, SEO & PPC Tool, available at $29.99, has an average rating of 3.9, with 8 lectures, based on 113 reviews, and has 11141 subscribers.

You will learn about Use the Ahrefs marketing tool to better understand their competition's marketing strategies. Discover the likely contributors to the competition's SEO and PPC successes. This course is ideal for individuals who are People with an online presence who could benefit from digital marketing. It is particularly useful for People with an online presence who could benefit from digital marketing.

Enroll now: Introduction to Ahrefs: A Digital Marketing, SEO & PPC Tool

Summary

Title: Introduction to Ahrefs: A Digital Marketing, SEO & PPC Tool

Price: $29.99

Average Rating: 3.9

Number of Lectures: 8

Number of Published Lectures: 8

Number of Curriculum Items: 8

Number of Published Curriculum Objects: 8

Original Price: $19.99

Quality Status: approved

Status: Live

What You Will Learn

Who Should Attend

Target Audiences

This course is designed as an introduction to the popular digital marketing tool Ahrefs.? Learning how to use this service can empower digital marketers to run better and more efficient marketing campaigns.? The course shows both the instructor and an over-the-shoulder view of the Ahrefs user interface.

For example, the service can be used to view a significant amount of your own and your competitors’ backlinks.? A backlink is a link from one website to a target website, and remains one of the most important ranking factors for Google.? By understanding the links going toward your competitors, you can attempt to gain similar links so that your own website increases its odds of moving up in the rankings.? Students also learn how to comprehensively analyze these backlinks such as by assessing their quality, anchor text, and other important attributes.? These and other metrics can show you how helpful particular pieces of content (such as blog posts or videos) are for competitors’ business.

Students also learn how to view the most viral content in a given time frame.? This is an important source of inspiration for content marketers and bloggers researching new content ideas.

Students learn how to do keyword research with the program.? This is key to finding content opportunities that are both valuable to the website (in terms of search volume and how much the term costs to buy ads for) and not too difficult to rank.? Students will learn how to view the keywords that their competition ranks for naturally in the search engines.? Students can also learn how valuable the market believes those keywords are by seeing estimated cost per click information.? Additionally, traffic metrics are included as well.

Students further learn how to use Ahrefs to analyze the paid search ads their competitors are buying.? This information can inspire students to run similar paid search campaigns.? Students with similar competing products and businesses that run similar ads on similar keywords may therefore hope to achieve similar results.? This is particularly useful when a new entrant to an industry competes against a large business with millions of dollars to experiment with various marketing strategies.? However, competitors of all sizes can provide enormously valuable information.

By figuring out the blueprints to the competitions’ marketing success, students can attempt to compete on a more level playing field.?A courtesy review copy was provided.

Course Curriculum

Chapter 1: Learning Ahrefs

Lecture 1: Ahrefs Promo

Lecture 2: Introduction

Lecture 3: Ahrefs Backlink Analysis

Lecture 4: Ahrefs Overview

Lecture 5: Ahrefs Organic Keywords

Lecture 6: Ahrefs Pages

Lecture 7: Ahrefs Outgoing Links

Lecture 8: Ahrefs Content Explorer

Instructors

A.L. Stern
Digital marketing instructor

Rating Distribution

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!