Google Analytics 4 (GA4) in a nutshell

Google Analytics 4 (GA4) in a nutshell, available at $34.99, has an average rating of 3, with 5 lectures, 1 quizzes, based on 1 reviews, and has 130 subscribers.

You will learn about Understand the difference between Google Analytics 4 vs. Universal Analytics Learn about Real time and Audience Learn Acquisition and Behavior concepts in Google Analytics Understand how to work on Reporting Events Describe the missing features of GA4 This course is ideal for individuals who are Data Analysts/Consultants or Web Analysts or Marketing Analysts/Consultants or Anyone aspiring for a career in Analytics or Newbies & Beginners interested in Web Analytics or SEO Specialists or Digital Data Analysts – Google Analytics or Lead Digital Analytics Specialists or Product Marketing Managers or Technical Analysts or Analytics Developers or Analytics Optimisation Consultants or Web Analytics Specialists or Lead Data Consultants or Business Consultants It is particularly useful for Data Analysts/Consultants or Web Analysts or Marketing Analysts/Consultants or Anyone aspiring for a career in Analytics or Newbies & Beginners interested in Web Analytics or SEO Specialists or Digital Data Analysts – Google Analytics or Lead Digital Analytics Specialists or Product Marketing Managers or Technical Analysts or Analytics Developers or Analytics Optimisation Consultants or Web Analytics Specialists or Lead Data Consultants or Business Consultants.

Enroll now: Google Analytics 4 (GA4) in a nutshell

Summary

Title: Google Analytics 4 (GA4) in a nutshell

Price: $34.99

Average Rating: 3

Number of Lectures: 5

Number of Quizzes: 1

Number of Published Lectures: 5

Number of Published Quizzes: 1

Number of Curriculum Items: 6

Number of Published Curriculum Objects: 6

Original Price: $19.99

Quality Status: approved

Status: Live

What You Will Learn

Understand the difference between Google Analytics 4 vs. Universal Analytics

Learn about Real time and Audience

Learn Acquisition and Behavior concepts in Google Analytics

Understand how to work on Reporting Events

Describe the missing features of GA4

Who Should Attend

Data Analysts/Consultants

Web Analysts

Marketing Analysts/Consultants

Anyone aspiring for a career in Analytics

Newbies & Beginners interested in Web Analytics

SEO Specialists

Digital Data Analysts – Google Analytics

Lead Digital Analytics Specialists

Product Marketing Managers

Technical Analysts

Analytics Developers

Analytics Optimisation Consultants

Web Analytics Specialists

Lead Data Consultants

Business Consultants

Target Audiences

Data Analysts/Consultants

Web Analysts

Marketing Analysts/Consultants

Anyone aspiring for a career in Analytics

Newbies & Beginners interested in Web Analytics

SEO Specialists

Digital Data Analysts – Google Analytics

Lead Digital Analytics Specialists

Product Marketing Managers

Technical Analysts

Analytics Developers

Analytics Optimisation Consultants

Web Analytics Specialists

Lead Data Consultants

Business Consultants

A warm welcome to the Google Analytics 4course by Uplatz.

Google Analytics 4(also called GA4) is the latest version of Google Analytics. Google Analytics 4 is a powerful marketing tool for insights that will help you make better marketing decisions. In simple words, Google Analytics 4 is an analytics service that enables you to measure traffic and engagement across your websites and apps. This documentation provides implementation instructions and reference materials geared towards a developer audience.

What changed in Google Analytics 4

GA4 uses a significantly different data structure and data collection logic. Everything is built around users and events compared to sessions, as was the case till now. An events-based model processes each user interaction as a standalone event. This change is significant because historically we relied on a session-based model which grouped user interactions within a given time frame. Moving the focus from sessions to events provides major benefits to marketers such as cross-platform analysis and an enhanced capacity for deep and accurate analysis. By moving to an event-based model, GA4 is more flexible and better able to predict user behavior.

Why learn Google Analytics?

Knowing how to use Google Analytics and find insights in your data is vital for improving your website, focusing your marketing efforts, and growing your business. Your reports offer insights into your audience and their behavior to help pinpoint what’s working (and what’s not working). If you don’t understand Google Analytics, you’re missing out on an entire suite of tracking metrics and optimization opportunities.

Data analysts prepare, process, and analyze data to help inform business decisions. They create visualizations to share their findings with stakeholders and provide recommendations driven by data. Since Google Analytics is a popular tool for web analytics, professionals with knowledge of Google Analytics are up for in-demand jobs in data analytics.

Google Analytics 4 – Course Syllabus

1. Google Universal Analytics (UA) vs. Google Analytics 4 (GA4)

2. Real-time and Audience

3. Acquisition and Behavior

4. Reporting Events

5. What is missing in GA4

Course Curriculum

Chapter 1: Google Universal Analytics (UA) vs. Google Analytics 4 (GA4)

Lecture 1: Google Universal Analytics (UA) vs. Google Analytics 4 (GA4)

Chapter 2: Real-time and Audience

Lecture 1: Real-time and Audience

Chapter 3: Acquisition and Behavior

Lecture 1: Acquisition and Behavior

Chapter 4: Reporting Events

Lecture 1: Reporting Events

Chapter 5: What is missing in GA4

Lecture 1: What is missing in GA4

Chapter 6: End of Course Quiz

Instructors

Uplatz Training
Fastest growing global Technology & Cloud Training Provider

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2 stars: 0 votes

3 stars: 1 votes

4 stars: 0 votes

5 stars: 0 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!