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GAP Model of Service Quality

  • Marketing
  • Feb 14, 2025
SynopsisGAP Model of Service Quality, available at Free, has an avera...
GAP Model of Service Quality  No.1

GAP Model of Service Quality, available at Free, has an average rating of 4.45, with 8 lectures, based on 13 reviews, and has 709 subscribers.

You will learn about Learners will have an understanding of service, service quality & service quality standards. Participants will able to understand the GAP model of service quality. Participants will able to identify the Gap’s mentioned in the GAP model and its significance. Learners can evaluate the application of GAP model. Evaluation and application of how the GAPs can be closed to achieve high quality service. This course is ideal for individuals who are Management students, management professional and who has genuine interested in learning service marketing It is particularly useful for Management students, management professional and who has genuine interested in learning service marketing.

Enroll now: GAP Model of Service Quality

Summary

Title: GAP Model of Service Quality

Price: Free

Average Rating: 4.45

Number of Lectures: 8

Number of Published Lectures: 8

Number of Curriculum Items: 8

Number of Published Curriculum Objects: 8

Original Price: Free

Quality Status: approved

Status: Live

What You Will Learn

  • Learners will have an understanding of service, service quality & service quality standards.
  • Participants will able to understand the GAP model of service quality.
  • Participants will able to identify the Gap’s mentioned in the GAP model and its significance.
  • Learners can evaluate the application of GAP model.
  • Evaluation and application of how the GAPs can be closed to achieve high quality service.
  • Who Should Attend

  • Management students, management professional and who has genuine interested in learning service marketing
  • Target Audiences

  • Management students, management professional and who has genuine interested in learning service marketing
  • Friends, In today’s competitive world every organization is trying hard to capture the attention of their target customer and to satisfy their needs and wants. Therefore it is absolutely imperative to understand customer expectations especially in service industry because it is very difficult to understand the customer expectation and perception of the service they have received because mostly the service are intangible in nature.

    Therefore the purpose of the GAP Model of service quality is to identify the Gap between customer expectations & the actual service received by the customer. And it also explains how to close these gaps so that high quality of service can be delivered.

    Thus the objective of this course is to make the participants aware with the knowledge of service quality, GAP Model of service quality and to create understanding of how to close the various gaps to achieve high quality service and how to generate customer satisfaction.

    The entire course “GAP Model of Service Quality” is divided into 7 Modules

    Module 01 : Service & Service Quality

    Module 02 : Introduction to GAP model

    Module 03 : GAP1 – Listening Gap

    Module 04 : GAP2 – Service design & Standard Gap

    Module 05 : GAP3 – Service Performance GAP

    Module 06 : GAP4 – Communication GAP

    Module 07 : GAP5 – Customer GAP

    I welcome and invite you all to join this course as I sincerely believe that it will add immense value to your existing knowledge base especially in terms of understanding of service quality, dimensions of service quality, GAPs in service delivery and how to close those gaps to deliver how quality services.

    Thank you so much.

    Course Curriculum

    Chapter 1: Introductory session of the Course GAP Model of Service Quality

    Lecture 1: Introductory session of the Course GAP Model of Service Quality

    Chapter 2: Module 01: Service & Service Quality

    Lecture 1: Module 01: Service & Service Quality

    Chapter 3: Module 02: Introduction to GAP Model

    Lecture 1: Module 02: Introduction to GAP Model

    Chapter 4: Module 03 – GAP1 Listening GAP

    Lecture 1: Module 03 – GAP1 Listening GAP

    Chapter 5: Module 04 – GAP2 Service design & Standard Gap

    Lecture 1: Module 04 – GAP2 Service design & Standard Gap

    Chapter 6: Module 05 – GAP3 Service Performance Gap

    Lecture 1: Module 05 – GAP3 Service Performance Gap

    Chapter 7: Module 06 – GAP4 Communication Gap

    Lecture 1: Module 06 – GAP4 Communication Gap

    Chapter 8: Module 07 – GAP5 Customer Gap

    Lecture 1: Module 07 – GAP5 Customer Gap

    Instructors

  • GAP Model of Service Quality  No.2
    Saurabh Parmar
    Assistant Professor
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  • 3 stars: 1 votes
  • 4 stars: 5 votes
  • 5 stars: 7 votes
  • Frequently Asked Questions

    How long do I have access to the course materials?

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