Part Time Advertiser- Facebook Ads Mastery

Part Time Advertiser: Facebook Ads Mastery, available at $19.99, has an average rating of 4.86, with 42 lectures, based on 7 reviews, and has 56 subscribers.

You will learn about Master the ins and outs of Facebook advertising Know how to test Facebook ads and find winning results Learn all the terms you need to know with Facebook advertising Build Facebook ad campaigns that create effective and efficient results This course is ideal for individuals who are This course is for anyone wanting to learn how to build and manage Facebook ads for anything from product sales to large events. It is particularly useful for This course is for anyone wanting to learn how to build and manage Facebook ads for anything from product sales to large events.

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Summary

Title: Part Time Advertiser: Facebook Ads Mastery

Price: $19.99

Average Rating: 4.86

Number of Lectures: 42

Number of Published Lectures: 42

Number of Curriculum Items: 42

Number of Published Curriculum Objects: 42

Original Price: $89.99

Quality Status: approved

Status: Live

What You Will Learn

Master the ins and outs of Facebook advertising

Know how to test Facebook ads and find winning results

Learn all the terms you need to know with Facebook advertising

Build Facebook ad campaigns that create effective and efficient results

Who Should Attend

This course is for anyone wanting to learn how to build and manage Facebook ads for anything from product sales to large events.

Target Audiences

This course is for anyone wanting to learn how to build and manage Facebook ads for anything from product sales to large events.

Brigham is a professor of digital advertising at Brigham Young University. Brigham lives, eats, and breathes digital advertising and has helped hundreds of students learn how to successfully run an online business. Currently Brigham runs four businesses, all of which were started for $3k or less and 3 of the 4 produce over $100k+ in annual income.

Brigham’s advertising career began while living in a hut in Thailand and he has since created a business that does more than $2,000,000/year in sales using Facebook as one of its main advertising platforms. Brigham starts with the most basic fundamentals so it doesn’t matter what level of experience you have. He will help you learn how to think and act like a professional advertiser.

This course is a summation of more than 3 years of teaching digital advertising to hundreds of college students wrapped up into a powerful, content-rich demonstration on how to scale a business through Facebook Ads! If you have a business idea or current business that needs more sales or clients, this is the place to start. Dive into the Facebook Advertising platform with Brigham and learn how to take your business next level with time-tested advertising strategies.

Course Curriculum

Chapter 1: Facebook Advertising Theory and Key Terminology

Lecture 1: Metrics: CPM, CPC, Impr, CTR

Lecture 2: CPA

Lecture 3: Metrics Recap

Lecture 4: Zoolander Method

Lecture 5: Zoolander Method in Practice

Chapter 2: User Interface

Lecture 1: User Interface Overview

Lecture 2: Navigating Facebook Business Manager

Lecture 3: Breakdowns

Lecture 4: Filters

Lecture 5: Customize Columns

Chapter 3: Campaign

Lecture 1: Campaign Setup

Chapter 4: Pixel

Lecture 1: Pixel Creation

Lecture 2: Verify that the Pixel Works

Chapter 5: Ad Set

Lecture 1: Naming Structure

Lecture 2: Location Targeting

Lecture 3: Targeting

Lecture 4: Placements

Lecture 5: Optimization & Delivery Strategy

Lecture 6: Deep Dive into Bidding Strategies

Lecture 7: Bidding Strategy Practice Scenerios

Lecture 8: Duplicating Ad Sets

Chapter 6: Audience

Lecture 1: Creating a Customer List

Lecture 2: Custom Website Audiences | Exclude in Targeting

Lecture 3: Dynamic vs Static Lists

Lecture 4: Alternative Targeting Methods

Lecture 5: Creating a LAL

Chapter 7: Ads

Lecture 1: Naming Your Ad

Lecture 2: Ad Formats

Lecture 3: Editing Images for Placements (Stories)

Lecture 4: How to Write Great Ad Copy

Lecture 5: Instagram Hack

Lecture 6: Duplicating an Ad

Chapter 8: Case Studies

Lecture 1: Case Study: Facebook Method Explained

Lecture 2: Case Study: Walkthrough

Lecture 3: How Much to Spend on Tests?

Chapter 9: EXTRA: Use Offers in Your Advertising

Lecture 1: Offer 1 | Freemium Model

Lecture 2: Offer 2 | Story

Lecture 3: Offer 3 | Courses

Chapter 10: EXTRA: Creating Your Business Plan

Lecture 1: Creating Your Business Plan

Chapter 11: EXTRA: Negotiation Tips

Lecture 1: Accusation Audits and Extreme Anchors

Lecture 2: Negotiate the Lowest Price

Lecture 3: Negotiate a Better Salary

Instructors

Brigham Dallas
Entrepreneur and Professor

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4 stars: 1 votes

5 stars: 6 votes

Frequently Asked Questions

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You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

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