IndieVisible- Social Media for the Small Business Owner

Indie/Visible: Social Media for the Small Business Owner, available at Free, has an average rating of 4.45, with 41 lectures, based on 65 reviews, and has 1463 subscribers.

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You will learn about Get visible! Take your small business from no digital presence to successful marketing through your business social media accounts. Create accounts on four social media platforms: Facebook, Instagram, Yelp, and Google My Business Learn what and when to post Get strategies for sustainable, active marketing without getting overwhelmed This course is ideal for individuals who are Small business owners interested in starting – or improving – their web presence. or Entrepreneurs who need help with better strategies to make social media marketing sustainable. or Business owners who have previously relied on word of mouth but want to reach a new clientele. It is particularly useful for Small business owners interested in starting – or improving – their web presence. or Entrepreneurs who need help with better strategies to make social media marketing sustainable. or Business owners who have previously relied on word of mouth but want to reach a new clientele.

Enroll now: Indie/Visible: Social Media for the Small Business Owner

Summary

Title: Indie/Visible: Social Media for the Small Business Owner

Price: Free

Average Rating: 4.45

Number of Lectures: 41

Number of Published Lectures: 41

Number of Curriculum Items: 53

Number of Published Curriculum Objects: 53

Original Price: Free

Quality Status: approved

Status: Live

What You Will Learn

Get visible! Take your small business from no digital presence to successful marketing through your business social media accounts.

Create accounts on four social media platforms: Facebook, Instagram, Yelp, and Google My Business

Learn what and when to post

Get strategies for sustainable, active marketing without getting overwhelmed

Who Should Attend

Small business owners interested in starting – or improving – their web presence.

Entrepreneurs who need help with better strategies to make social media marketing sustainable.

Business owners who have previously relied on word of mouth but want to reach a new clientele.

Target Audiences

Small business owners interested in starting – or improving – their web presence.

Entrepreneurs who need help with better strategies to make social media marketing sustainable.

Business owners who have previously relied on word of mouth but want to reach a new clientele.

For many small business owners, social media marketing is a mystery. How do you get your business online? How do you connect with clients? How can you add one more thing to the many responsibilities of running your own business?

Denver Economic Development & Opportunity in partnership with the Denver Public Library are proud to present Indie/Visible, a free digital marketing course. The Indie/Visible program is designed for small, independent business ownersto develop their online marketing; from learning how to effectively use social media to how to take better photos, business owners will gain marketing skills to help them reach customers online.

In this course, we’ll focus on four major social media platforms.

Facebook

Google My Business

Instagram

Yelp

We’ll take you through each platform and show you how to set up a business account, best practices for posting, and managing the account long term. We’ll also talk about best practices for social media marketing, including:

What to Post

When to Post

Keywords, Hashtags, and SEO

Creating Professional-Looking Posts with Free Tools

How to Maintain Your Accounts

Simple, short assignments are designed to help you develop your own business social media presence while you take the course, so that you finish with the business accounts, marketing plan, and skills you need to market your business.

Whether your business has no online presence at all or you wish your online marketing were more effective but aren’t sure how to get there, Indie/Visible can help you reach your goals!

Course Curriculum

Chapter 1: Getting Started

Lecture 1: Why Social Media Marketing

Lecture 2: Gmail and Your Business

Lecture 3: Password Management

Lecture 4: About Changes

Chapter 2: Facebook for Business: Quick Start

Lecture 1: Getting Your Business on Facebook

Lecture 2: Posting on Facebook

Chapter 3: Instagram for Business: Quick Start

Lecture 1: Getting Your Business on Instagram

Lecture 2: Posting on Instagram

Chapter 4: Google My Business: Quick Start

Lecture 1: Getting Your Business on Google My Business

Lecture 2: Posting on Google My Business

Chapter 5: Yelp for Local Businesses: Quick Start

Lecture 1: Getting Your Business on Yelp

Chapter 6: What to Post

Lecture 1: 4 types of posts

Lecture 2: All About the Light

Lecture 3: Make Some Things

Chapter 7: When to Post

Lecture 1: Best Posting Times

Chapter 8: How Will Customers Find Me?

Lecture 1: Organic Search & SEO

Lecture 2: Google & Search

Chapter 9: Facebook Marketing

Lecture 1: Facebook Business Manager and Ads

Lecture 2: Facebook Groups

Lecture 3: Facebook Events

Lecture 4: Targeted Ads

Lecture 5: Insights

Chapter 10: Instagram Marketing

Lecture 1: Stories

Lecture 2: Shopping on Instagram

Lecture 3: Analytics

Chapter 11: Google My Business Marketing

Lecture 1: Questions & Answers

Lecture 2: Responding to Reviews

Lecture 3: Catching Problems

Lecture 4: Holiday Hours – Google My Business

Chapter 12: Yelp Marketing

Lecture 1: Monitoring Your Inbox

Lecture 2: Responding to Reviews

Lecture 3: Holiday Hours – Yelp

Chapter 13: The Internet & You

Lecture 1: Asking for Reviews

Lecture 2: Negative Reviews

Lecture 3: Personal Vs. Business

Chapter 14: Keeping Up

Lecture 1: How Often to Post

Lecture 2: How Often to Check Reviews & Notifications

Lecture 3: Planning Ahead

Chapter 15: What's Next

Lecture 1: Local Groups & Influencers

Lecture 2: Where to Learn More

Lecture 3: Bonus Resources: Let's Wrap This Up

Instructors

Case Drury
Emmy-winning writer & producer

Rating Distribution

1 stars: 1 votes

2 stars: 2 votes

3 stars: 7 votes

4 stars: 13 votes

5 stars: 42 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!