Luxury Marketing_1

Luxury Marketing, available at $29.99, has an average rating of 4.3, with 7 lectures, based on 78 reviews, and has 283 subscribers.

You will learn about Marketing a Destination This course is ideal for individuals who are Travel agents, tour operators, marketers It is particularly useful for Travel agents, tour operators, marketers.

Enroll now: Luxury Marketing

Summary

Title: Luxury Marketing

Price: $29.99

Average Rating: 4.3

Number of Lectures: 7

Number of Published Lectures: 7

Number of Curriculum Items: 7

Number of Published Curriculum Objects: 7

Original Price: $89.99

Quality Status: approved

Status: Live

What You Will Learn

Who Should Attend

Target Audiences

In this course you will be introduced to luxury marketing strategies for products, services and destinations. You will be also learning about:

– The New Consumer: The HENRY’s (what are they looking for, how can you connect with them)

– How to market:

   Wellness, Food, Places, Art and Fashion

– How to build a Unique Value Proposition based on the Made In Italy Principles

– How to use LInkedIn and Instagram to reach your audience

Course Curriculum

Chapter 1: Introduction

Lecture 1: Discovering Luxury Marketing

Chapter 2: Luxury Marketing Principles

Lecture 1: The Global Luxury Market

Lecture 2: Marketing in the 21st Century

Lecture 3: What is Luxury

Lecture 4: The New Consumer

Lecture 5: The Made In Italy Brand – How you can use it to market your offer

Lecture 6: Summary

Instructors

Pina Russo
Shoe Designer

Rating Distribution

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!