Be A Video Production Video Marketing Master!

Be A Video Production & Video Marketing Master! , available at $64.99, has an average rating of 4.45, with 94 lectures, based on 516 reviews, and has 5625 subscribers.

You will learn about You will understand how video marketing can fulfil certain objectives for you or your business – profits, income, exposure, recognition, critical praise and new opportunities. You will learn how to effectively structure the pre-production process so your video production shoot is efficient and professional. You will gain an understanding of professional video production equipment, and the software and hardware required to undertake production and marketing projects. You will learn how to shoot and edit a professional video, including how to achieve the best audio, lighting, composition and content for your production. As well as simple video editing, you will also learn advanced video editing techniques and how to create animated motion-graphic elements to take your video productions to the next level. You will be given a thorough grounding in the world of online video marketing, delving in to the various platforms online at your disposal as well as an in-depth tour of YouTube and its capabilities. Finally, you will understand how to measure the success of your video across a number of metrics, tracking ROI and tailoring future productions for maximum results. This course is ideal for individuals who are Small Business Owners or Marketing Departments or Online Marketers & Agencies or Aspiring Videographers or Educational Organisations & Media Students or Affiliate Marketers or New & established Udemy course tutors 馃槈 It is particularly useful for Small Business Owners or Marketing Departments or Online Marketers & Agencies or Aspiring Videographers or Educational Organisations & Media Students or Affiliate Marketers or New & established Udemy course tutors ;).

Enroll now: Be A Video Production & Video Marketing Master!

Summary

Title: Be A Video Production & Video Marketing Master!

Price: $64.99

Average Rating: 4.45

Number of Lectures: 94

Number of Published Lectures: 94

Number of Curriculum Items: 94

Number of Published Curriculum Objects: 94

Original Price: 拢99.99

Quality Status: approved

Status: Live

What You Will Learn

You will understand how video marketing can fulfil certain objectives for you or your business – profits, income, exposure, recognition, critical praise and new opportunities.

You will learn how to effectively structure the pre-production process so your video production shoot is efficient and professional.

You will gain an understanding of professional video production equipment, and the software and hardware required to undertake production and marketing projects.

You will learn how to shoot and edit a professional video, including how to achieve the best audio, lighting, composition and content for your production.

As well as simple video editing, you will also learn advanced video editing techniques and how to create animated motion-graphic elements to take your video productions to the next level.

You will be given a thorough grounding in the world of online video marketing, delving in to the various platforms online at your disposal as well as an in-depth tour of YouTube and its capabilities.

Finally, you will understand how to measure the success of your video across a number of metrics, tracking ROI and tailoring future productions for maximum results.

Who Should Attend

Small Business Owners

Marketing Departments

Online Marketers & Agencies

Aspiring Videographers

Educational Organisations & Media Students

Affiliate Marketers

New & established Udemy course tutors 馃槈

Target Audiences

Small Business Owners

Marketing Departments

Online Marketers & Agencies

Aspiring Videographers

Educational Organisations & Media Students

Affiliate Marketers

New & established Udemy course tutors 馃槈

Welcome to the Video For Businesscourse!

Dont be put off by the inclusion of the word business – it just means that this is a video production and video marketing course designed to help you make money with the skills and expertise that youll learn. Yes, that might be through effectively marketing your business, but it can also mean this course sets you on a new career path.

Video for Business is not a niche course, instead it covers the day to day requirements of a professional video producer and online marketer. Youll learn about the online video landscape, the details of pre-production, how to shoot and edit professional video, the methods available to get your videos seen, ranked, clicked on and shared and finally, how to measure your results and your successes.

The course is structured in a way to allow complete beginners to start right at the beginning and learn the entire professional pathway, while more experienced students can pick and choose a variety of chapters and lectures to suit their current needs.

I can only reiterate again that this is a full, actionable course. Once complete, you should be able to apply it to your own projects without the need for further guidance. Furthermore, as the video production and marketing profession evolves, so to will this course, with frequent updates and additions to keep you on the right track.

Course Curriculum

Chapter 1: Welcome to the course

Lecture 1: Introduction & Thank You

Lecture 2: Video for Business course outline

Lecture 3: What is video marketing?

Lecture 4: Why market your business through video?

Chapter 2: Video Marketing formats

Lecture 1: Introduction

Lecture 2: Promotional Video

Lecture 3: Corporate Video

Lecture 4: Viral Video

Lecture 5: Demonstration Video

Lecture 6: Video Testimonial

Lecture 7: Event Video

Lecture 8: Educational Video

Lecture 9: Video Blogging

Lecture 10: Chapter review

Chapter 3: Recommended video production tools

Lecture 1: The video camera

Lecture 2: Alternatives to the Video Camera

Lecture 3: Editing software

Lecture 4: Audio requirements

Lecture 5: Additional equipment

Chapter 4: The Pre-Production Process

Lecture 1: Components of a professional script

Lecture 2: Script or no script?

Lecture 3: Location Scouting

Lecture 4: Storyboarding

Lecture 5: Documentation

Lecture 6: Chapter review

Chapter 5: Professional Video Production

Lecture 1: Chapter Introduction

Lecture 2: Lighting

Lecture 3: Audio

Lecture 4: Composition

Lecture 5: White balance

Lecture 6: Camera settings

Lecture 7: Chapter review

Chapter 6: Shooting Your Video

Lecture 1: Introduction

Lecture 2: Shooting an interview

Lecture 3: Filming people

Lecture 4: Working with non-professional subjects

Lecture 5: Eliciting good responses from non-professional subjects

Lecture 6: Cutaways & GVs

Lecture 7: Shooting for the edit

Lecture 8: Chapter review

Chapter 7: Editing Your Video Production

Lecture 1: Introduction

Lecture 2: Ingesting your video footage

Lecture 3: Opening Premiere Pro

Lecture 4: The Premiere Pro Interface

Lecture 5: Editing your video in Premiere Pro

Lecture 6: Advanced video editing

Lecture 7: Creating animated motion-graphics in After Effects

Lecture 8: Exporting your video

Lecture 9: Where to find digital assets

Lecture 10: Delivering your finished video

Lecture 11: Chapter review

Chapter 8: Video Hosting

Lecture 1: Introduction

Lecture 2: Online video platforms

Lecture 3: Commercial Hosting

Lecture 4: Hosting your video privately

Lecture 5: Chapter review

Chapter 9: Video Marketing

Lecture 1: Introduction

Lecture 2: What makes an ideal video?

Lecture 3: PR & Press

Lecture 4: Blogs

Lecture 5: Email

Lecture 6: QR codes & NFC

Lecture 7: DVDs & physical media

Lecture 8: Website video

Lecture 9: Facebook

Lecture 10: Twitter

Lecture 11: Reddit

Lecture 12: Stumbleupon

Lecture 13: LinkedIn

Lecture 14: Google +

Lecture 15: Pinterest

Lecture 16: Vimeo

Lecture 17: Google Search

Lecture 18: Google Display Network

Lecture 19: Video Seeding

Lecture 20: Chapter review

Chapter 10: YouTube

Lecture 1: Setting up a YouTube channel

Lecture 2: Optimising your YouTube videos

Lecture 3: Video playlists

Lecture 4: Annotations

Lecture 5: User behaviour

Lecture 6: Chapter review

Chapter 11: Video Marketing Strategies

Lecture 1: Introduction

Lecture 2: Website strategies

Lecture 3: Creating a fan base

Lecture 4: Finding new fans & customers

Lecture 5: Chapter review

Chapter 12: Measuring Your Video Marketing Results

Lecture 1: Introduction

Instructors

Ryan Stone
Online video producer and marketer

Rating Distribution

1 stars: 13 votes

2 stars: 13 votes

3 stars: 75 votes

4 stars: 176 votes

5 stars: 239 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!