Executive Diploma in Marketing Management

Executive Diploma in Marketing Management, available at $29.99, has an average rating of 4.21, with 14 lectures, based on 429 reviews, and has 27404 subscribers.

You will learn about Introduction to Marketing Management Principles of marketing management effectiveness Target market analysis Segmentation and positioning Development of a marketing package Pricing Distribution and promotion Marketing Management and Сontrol Targeting Segmentation 4P SWOT This course is ideal for individuals who are Course for any who want to build a career at Marketing It is particularly useful for Course for any who want to build a career at Marketing.

Enroll now: Executive Diploma in Marketing Management

Summary

Title: Executive Diploma in Marketing Management

Price: $29.99

Average Rating: 4.21

Number of Lectures: 14

Number of Published Lectures: 14

Number of Curriculum Items: 14

Number of Published Curriculum Objects: 14

Original Price: 24.99

Quality Status: approved

Status: Live

What You Will Learn

Introduction to Marketing Management

Principles of marketing management effectiveness

Target market analysis

Segmentation and positioning

Development of a marketing package

Pricing

Distribution and promotion

Marketing Management and Сontrol

Targeting

Segmentation

4P

SWOT

Who Should Attend

Course for any who want to build a career at Marketing

Target Audiences

Course for any who want to build a career at Marketing

What you’ll learn

Whats is Marketing Management nowadays

The theory of Marketing Management

Principles of marketing management effectiveness

Target market analysis

Segmentation and positioning

Development of a marketing package

Pricing

Distribution and promotion

Marketing Management and Сontrol

Course provided by MTF Institute of Management, Technology and Finance

MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.

MTF R&Dcenter focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.

MTFis present in 208 countries and has been chosen by more than 380,000 students.

Course Plan:

1. Introduction to Marketing Management

2. Principles of marketing management effectiveness

3. Target market analysis

4. Segmentation and positioning

5. Development of a marketing package

6. Pricing

7. Distribution and promotion

8. Marketing Management and Сontrol

Course Instructor: Zhansaya Berdikulova,

Regional Coordinator of the leadership development project in schools of Kazakhstan,
certified coach, leadership development coach

Master of Economic Sciences of M.Auezov South Kazakhstan University

A little about me:

My name is Zhansaya, but for you I’m just Saya

For the last 10 years, I have been teaching adults and children leadership, communication, conflict management, decision-making, planning – all the flexible skills necessary for life and work.

In addition, I teach trainers and teachers who further transfer this knowledge and skills. Higher economic education in the field of management and marketing helps me to lead leadership not only as a life skill, but also as a professional for becoming top managers and managers.

I wish you new knowledge and hope that the course will be useful and effective for you!

Let’s get started!

Linked Topics:

Marketing Fundamentals

Management Fundamentals

Business Fundamentals

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction to the course

Lecture 2: Welcome to MTF

Lecture 3: Onboarding to the Learning Process

Chapter 2: Main Part

Lecture 1: Intro to Marketing Management

Lecture 2: Principles of marketing management effectiveness

Lecture 3: Target market analysis

Lecture 4: Segmentation and positioning

Lecture 5: Development of a marketing package

Lecture 6: Pricing

Lecture 7: Distribution and promotion

Lecture 8: Management and Control

Chapter 3: Interactive Part, Next Steps and Answers to Questions

Lecture 1: Interactive Part

Lecture 2: Congratulation with finishing

Lecture 3: Bonus Section: Next Steps

Instructors

MTF Institute of Management, Technology and Finance
Institute of Management, Technology and Finance

Rating Distribution

1 stars: 6 votes

2 stars: 18 votes

3 stars: 68 votes

4 stars: 131 votes

5 stars: 206 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!