Intelligent Pay-Per-Click Advertising with Bing and Yahoo!

Intelligent Pay-Per-Click Advertising with Bing and Yahoo!, available at $19.99, has an average rating of 3.45, with 34 lectures, based on 12 reviews, and has 791 subscribers.

You will learn about Be able to create a profitable and successful PPC campaign Understand Bing and Yahoo ads and create your first campaign Use both Google Adwords and Bing keyword tools for keyword research Optimize your PPC campaigns Understand PPC marketing This course is ideal for individuals who are Digital marketers or Online Marketers or Startup owners looking to get more sales or Business founders looking to expand their customer base or Anybody at a digital agency that deals with media buys It is particularly useful for Digital marketers or Online Marketers or Startup owners looking to get more sales or Business founders looking to expand their customer base or Anybody at a digital agency that deals with media buys.

Enroll now: Intelligent Pay-Per-Click Advertising with Bing and Yahoo!

Summary

Title: Intelligent Pay-Per-Click Advertising with Bing and Yahoo!

Price: $19.99

Average Rating: 3.45

Number of Lectures: 34

Number of Published Lectures: 34

Number of Curriculum Items: 34

Number of Published Curriculum Objects: 34

Original Price: $199.99

Quality Status: approved

Status: Live

What You Will Learn

Be able to create a profitable and successful PPC campaign

Understand Bing and Yahoo ads and create your first campaign

Use both Google Adwords and Bing keyword tools for keyword research

Optimize your PPC campaigns

Understand PPC marketing

Who Should Attend

Digital marketers

Online Marketers

Startup owners looking to get more sales

Business founders looking to expand their customer base

Anybody at a digital agency that deals with media buys

Target Audiences

Digital marketers

Online Marketers

Startup owners looking to get more sales

Business founders looking to expand their customer base

Anybody at a digital agency that deals with media buys

Don’t give others the advantage in PPC advertising…

There are over 700 students sharpening their Bing and Yahoo PPC skills in the updated Intelligent Pay-Per-Click advertising with Bing and Yahoo! course.

Listen to what students are saying:

“This class taught me just what I needed to know to get started or at least build the confidence to start a campaign with Bing & Yahoo Ads. A lot of people concentrate on overpriced Google ads and forget about the alternatives. Great Class!” – Niko S.

“This course is great in explaining about PPC with Bing and Yahoo Ads…What impresses me most are the insights he shares based on his own experience – the practical tips that would save me a lot of time from having to figure it out myself. In a nutshell, if you’re looking to execute PPC marketing with Bing and Yahoo Ads, this course will help you get the job done with minimal fuss.” – Michael C.

Do you want the secret to maximizing the return of your marketing investment?

The concept is elegantly simple.

You place a targeted advertisement in front of a highly motivated buyer and close the sale.

Knowing WHAT needs to be done is not the same as knowing HOW to do it.

This class will teach you, with laser precision, how to create a targeted and profitable pay-per-click (PPC) advertisement and marketing campaign.

Many people think ALL advertising is expensive and out of reach. This is simply not true. This line of thinking prevents entrepreneurs and small businesses from reaching their true potential.

While it is true that some forms of advertising are VERY expensive, it is YOUR job as an entrepreneur or small business owner to FIND A WAY to leverage your resources that yield the best results.

Consider this…

Marketing research shows that advertising on Google is 70% more expensive than Bing or Yahoo! While it is true that Google has the lion’s share of the market, Bing and Yahoo! have tens of millions of visitors.

TENS OF MILLIONS…

Bing and Yahoo account for nearly 30% of search engine traffic.

Do the math…A small percentage of tens of millions…

What would you do with thousands or hundreds of thousands of visitors to your website or business?

This course focuses on helping entrepreneurs, small businesses, and marketers successfully advertise on the Bing and Yahoo! search engine platforms. This course is for those that want to FIND A WAY to maximize their advertising budget while maximizing their results.

About this course:

This is a comprehensive course about PPC marketing, with both foundational concepts and advanced techniques that will bring your advertising campaign to the next level.

The course is designed for beginners and experts alike. If you have no prior experience with PPC advertising, you will learn everything you need to launch a successful campaign. If you have experience with PPC advertising, you will learn advanced techniques that will bring your business to the next level.

This course was not designed to be a boring lecture on the theory of advertising and PPC advertising. Rather, it is designed with a focus practical application.

The most important component of this class is YOU…The end user.

It is designed to empower you to use successfully use the principles to enhance and build your business, from creating and initiating a PPC campaign to measuring the campaigns performance, to refinement and process improvement.

Contents and Overview:

After you complete this class, you will be able to:

Create a complete PPC campaign, targeted to your audience, from start to finish.

Learn how to conduct keyword research using both the Google Adwords keyword tool and the Bing keyword tool. This enables you to target the ads to your audience with laser precision.

Learn how to measure success in a PPC campaign.

Learn how to refine your campaigns in order to increase your conversion rates and profitability.

Additional Benefits:

This is an action-oriented course. This course will help YOU create a successfully PPC campaign. Toward that end, I am including some bonuses that will help ensure your success.

I will teach you about a free $50 Bing Ads coupon, which you can immediately use with your PPC campaigns.

LIFETIME access to this course.

ANY future lectures and upgrades are included.

All future extra lectures and upgrades are always included for free.

Unconditional 30-day money back guarantee; if you are not satisfied, I do not deserve your money.

As a demonstration of my commitment to you, I am offering to personally answer any questions if you get stuck or have a question. Simply contact me and I will do anything within my power to see you succeed.

Click the“Take This Course” button at the top right.

Every day you delay in using the techniques covered in this course, you are potentially losing money.

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction to the Course

Lecture 2: Does Bing and Yahoo Really Have 30% Market Share?

Lecture 3: The Links to Articles Used Explaining the Market Share

Chapter 2: Getting Your Website Indexed

Lecture 1: Letting Yahoo and Bing Know About Your Website

Lecture 2: Getting Your Website Indexed Using Bing Webmaster Tool

Chapter 3: Registering for Bing Ads

Lecture 1: Paying for Traffic on Bing and Yahoo – Signing up for Bing Ads

Chapter 4: Creating Your First Ad Campaign

Lecture 1: The Basics of Creating an Ad Campaign

Lecture 2: Keywords and Their Importance in the Ad Campaign

Lecture 3: Creating an Ad Group

Lecture 4: Google Keyword Planner Competition Explained in Greater Detail

Lecture 5: Similar Tool to Google Keyword Tool, Except This is for Bing

Lecture 6: Creating an Ad

Lecture 7: Finishing Up the Campaign and Using Advanced Settings

Chapter 5: Math Behind a Successful Campaign

Lecture 1: Take a Break and Do Some Math

Lecture 2: Downloadable Excel File to Calculate Your Own Profits

Chapter 6: Creating Small Ad Groups for Reviews

Lecture 1: Introduction to Ad Campaigns for Reviews

Lecture 2: Do Not Be Lazy, Be Relevant

Lecture 3: Ad Group Quality Score

Lecture 4: Creating a Product Ad Group

Lecture 5: Diversifying Your Ad Groups

Chapter 7: Setting Up Conversion Trackers

Lecture 1: Step-by-Step How you Set Up Conversion Trackers

Chapter 8: Getting Really Creative with Your Keywords

Lecture 1: Introduction to Being Creative with Your Keywords

Lecture 2: Who Is Our Audience?

Lecture 3: Example of a Target Audience for a "Make Money Online" Product

Lecture 4: Taking an Audience and Revealing the Keywords

Chapter 9: Refining Your PPC Campaigns

Lecture 1: Introduction to This Section About Refining Your PPC Campaigns

Lecture 2: What Metrics Really Matter?

Lecture 3: Understanding Quality Score

Lecture 4: Values of Quality Score Explained In Depth

Lecture 5: Link to the Official Bing Quality Score Explanation

Lecture 6: Understanding Click Through Ratios (CTR's)

Lecture 7: Understanding Cost Per Click (CPC)

Chapter 10: Conclusion

Lecture 1: Final Words

Lecture 2: More Lectures as Time Goes On!

Instructors

John Smith
Online Entrepreneur

Rating Distribution

1 stars: 3 votes

2 stars: 1 votes

3 stars: 1 votes

4 stars: 3 votes

5 stars: 4 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!