PPC Course How to Double Your Pay per Click Performance

PPC Course – How to Double Your Pay per Click Performance, available at $49.99, has an average rating of 4.6, with 23 lectures, 4 quizzes, based on 156 reviews, and has 996 subscribers.

You will learn about Learn how to increase your Google Adwords performance by at least 100% Increase your Click Through Rate and DECREASE your Cost per Click by more than you paid for this course Stop wasting money guessing at ad copy, bid strategies and key words and work your PPC budget right. This course is ideal for individuals who are Marketing executives that need more leads and sales from their PPC budgets or Small Business owners that run their own Google or Bing Ads campaigns or Companies and individuals that are just starting in pay per click advertising that need to makes sure they don't waste their money It is particularly useful for Marketing executives that need more leads and sales from their PPC budgets or Small Business owners that run their own Google or Bing Ads campaigns or Companies and individuals that are just starting in pay per click advertising that need to makes sure they don't waste their money.

Enroll now: PPC Course – How to Double Your Pay per Click Performance

Summary

Title: PPC Course – How to Double Your Pay per Click Performance

Price: $49.99

Average Rating: 4.6

Number of Lectures: 23

Number of Quizzes: 4

Number of Published Lectures: 23

Number of Published Quizzes: 4

Number of Curriculum Items: 27

Number of Published Curriculum Objects: 27

Original Price: $84.99

Quality Status: approved

Status: Live

What You Will Learn

Learn how to increase your Google Adwords performance by at least 100%

Increase your Click Through Rate and DECREASE your Cost per Click by more than you paid for this course

Stop wasting money guessing at ad copy, bid strategies and key words and work your PPC budget right.

Who Should Attend

Marketing executives that need more leads and sales from their PPC budgets

Small Business owners that run their own Google or Bing Ads campaigns

Companies and individuals that are just starting in pay per click advertising that need to makes sure they don't waste their money

Target Audiences

Marketing executives that need more leads and sales from their PPC budgets

Small Business owners that run their own Google or Bing Ads campaigns

Companies and individuals that are just starting in pay per click advertising that need to makes sure they don't waste their money

Learn how to Double, Triple or even Quadruple the performance of your Pay Per Click, Google AdWords, Bing or any online advertising platform. Earn more revenues and get more out of your advertising budget than you ever thought possible.

BRAND NEW BONUS SECTION ON RETARGETING!

5 STAR Student Review: “Just wanted to leave a 5 star review for this course! Again, this is not a beginners course but for those that have at least set up a campaign and have spent money on PPC. I highly recommend this course as a “refresher/key steps to optimization” on what needs to be implemented. Mark does a fabulous job on presenting the material and if you plan on managing your own PPC accounts in the long run, this course is for you.”

Truly Master Google AdWords or Pay Per Click Advertising Platform by Using What You Will Learn in this Course

·Learn Focus Keyword Strategies for PPC that Skyrocket Rank

·Implement The Only 4 Metrics you Need to Lower Cost per Click

·Save $ with PPC Match Type Bidding

·Make Every Ad Count Using Ad Extensions

·Surprise! Bing-Yahoo Performance

ANOTHER 5 STAR Student Review:“New things even after 6 years of Google AdWords! Thank you Mark for making this course. I’ve been struggling myself with AdWords for 7 years for my own company and reached decent results. I thought I knew a lot, but your training proved that I have missed about 40% of the important PPC knowledge. I would advise anyone that takes this course to listen carefully, even if they know some stuff. Great stuff on match type, way to construct and ad, and a really interesting final lecture. Money well spent for me.”

Real Education on how you can drastically improve your current Google Adwords and other Pay Per Click performance, in ways you never imagined.

This course came from 3 years of managing the pay per click (PPC) and Google Adwords budgets for several brands, types of products and different service businesses. The constant quest to match budgets, small and very large, to the results required necessitated spending thousands of dollars and hundreds of hours to find the right formula.

5 STAR Student Review: “I’ve been struggling myself with Adwords for 7 years for my own company and reached decent results. I thought I knew a lot, but your training proved that I have missed about 40% of the important PPC knowledge. I would advise anyone that takes this course to listen carefully, even if they know some stuff. Great stuff on match type, way to construct an ad, and a really interesting final lecture. Money well spent for me.”

Content Overview

“How to Double Your Pay Per Click Performance” is designed for experienced PPC users that just aren’t getting the results they need following all the recommendations from Google.

You will go through 20 lectures that include information delivered in slide show format, live looks at the Adwords PPC platform to demonstrate implementing the techniques and strategies discussed, and delve into accounts and ads that use each.

There are several quizzes to help ensure that you’re absorbing the most vital information, and several “cheat sheets” to print out and review.

Once you complete this course and implement the techniques you learn, you will be able double your pay per click performance just like I did.. for several different brands, different businesses and diverse clients.

Course Curriculum

Chapter 1: The Basics of Pay Per Click Advertising – and Advanced Basics of using Adwords

Lecture 1: An Introduction to Successful Pay Per Click Adverstising

Lecture 2: How Pay Per Click Relates to Your marketing, sales and business goals

Lecture 3: The Truth about ad performance, cost for results and how much time it will take

Lecture 4: The Vocabulary of Pay Per Click – The Terms you MUST Know to Make Money

Lecture 5: The 4 Things Google uses to set your ad price

Lecture 6: How to Set Up Google Adwords for Doubling Your Pay Per Click Performance Metrics

Chapter 2: Choosing Key Words and Phrases and Your Budget for Pay Per Click Advertising

Lecture 1: Keyword Focus – How to reduce your keywords and get 2X performance

Lecture 2: Choosing Your Focus Keywords to Improve PPC Performance

Lecture 3: Negative Keywords – Saving Money You can Invest in GOOD CTR

Lecture 4: Match Types and Keywords and why that's so important for NOT wasting money

Chapter 3: Simple Ad Techniques that Got me 5X performance in Bing and Google Ads

Lecture 1: Ad Design for Maximum Effect

Lecture 2: Update on Basic Ads

Lecture 3: Audio Recap

Chapter 4: Ad Extensions and Why They Work to Improve your Pay Per Click Performance

Lecture 1: Introduction to Ad Extensions

Lecture 2: Ad Extensions – Sitelinks. Using the Sitelinks to Improve AdWords Performance

Lecture 3: Ad Extensions – Location. Connecting to Google My Business and Improving CTR

Lecture 4: Ad Extensions – Call Extensions Generate Track-able Phone Calls

Lecture 5: Callout Extensions – How to Adding Messages to your Ads and Improving CTR

Lecture 6: Audio Recap and Reminder to Implement the Strategies you've Learned!

Chapter 5: The Bidding Strategy that Changed my performance by up to 100%

Lecture 1: Match Type Bidding

Lecture 2: How to Calculate the right Daily Budget and it Determines ROI

Chapter 6: Bing Ads – the Best Kept Secret in Lead Generation that DOUBLED my Ad Perfomance

Lecture 1: All About the Bing.. AND Yahoo Ad Network

Chapter 7: New Bonus Section – Retargeting with Google AdWords

Lecture 1: Retargeting and Pay Per Click Advertising Performance

Instructors

Mark Stephenson
Sales, Marketing and Small Business ENTHUSIAST

Rating Distribution

1 stars: 5 votes

2 stars: 8 votes

3 stars: 18 votes

4 stars: 36 votes

5 stars: 89 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!