Get Major Media Coverage! Pitching Your Brand to the Press

Get Major Media Coverage! Pitching Your Brand to the Press, available at $54.99, has an average rating of 4.2, with 8 lectures, based on 18 reviews, and has 369 subscribers.

You will learn about Create a winning story angle that captures journalist attention Narrow down the perfect shortlist of journalists to pitch to Craft a compelling pitch that journalists can't help but respond to Land ongoing, free press coverage for your brand or business. This course is ideal for individuals who are This course is intended for small business owners, startups, bloggers and professionals looking to generate free press coverage about themselves or their company. or No prior knowledge of public relations tactics is necessary. Basic computer skills like using Microsoft Office are recommended. or If you already work in a public relations role with knowledge of how to pitch the media, this course is probably not for you. It is particularly useful for This course is intended for small business owners, startups, bloggers and professionals looking to generate free press coverage about themselves or their company. or No prior knowledge of public relations tactics is necessary. Basic computer skills like using Microsoft Office are recommended. or If you already work in a public relations role with knowledge of how to pitch the media, this course is probably not for you.

Enroll now: Get Major Media Coverage! Pitching Your Brand to the Press

Summary

Title: Get Major Media Coverage! Pitching Your Brand to the Press

Price: $54.99

Average Rating: 4.2

Number of Lectures: 8

Number of Published Lectures: 8

Number of Curriculum Items: 8

Number of Published Curriculum Objects: 8

Original Price: $54.99

Quality Status: approved

Status: Live

What You Will Learn

Create a winning story angle that captures journalist attention

Narrow down the perfect shortlist of journalists to pitch to

Craft a compelling pitch that journalists can't help but respond to

Land ongoing, free press coverage for your brand or business.

Who Should Attend

This course is intended for small business owners, startups, bloggers and professionals looking to generate free press coverage about themselves or their company.

No prior knowledge of public relations tactics is necessary. Basic computer skills like using Microsoft Office are recommended.

If you already work in a public relations role with knowledge of how to pitch the media, this course is probably not for you.

Target Audiences

This course is intended for small business owners, startups, bloggers and professionals looking to generate free press coverage about themselves or their company.

No prior knowledge of public relations tactics is necessary. Basic computer skills like using Microsoft Office are recommended.

If you already work in a public relations role with knowledge of how to pitch the media, this course is probably not for you.

Are you ready for your close up? (Yes!)

This course will teach you how to get press?coverage for your business, brand or blog from?local, regional and national media outlets.

Press coverage can be invaluable for growing your business, increasing brand awareness?and driving sales, and the best part is that unlike advertising,?it’s completely free.?

In a series of eight?video modules, I’ll take you through the pitching process step by step, showing you the exact process I’ve used to land stories in the Wall Street Journal, ABC?News, the Huffington Post and hundreds of local publications.?

The course materials include more than three hours of video content, printable downloads and worksheets to help you work through each module, and direct access to me via email for any additional questions.?

Course Curriculum

Chapter 1: Understanding the Media

Lecture 1: Introduction

Lecture 2: What the media REALLY wants

Chapter 2: Preparing to Pitch

Lecture 1: How to find your killer story angle

Lecture 2: Building your target media list

Lecture 3: The anatomy of a perfect pitch

Chapter 3: Pitching and Follow Up

Lecture 1: The pitching process

Lecture 2: Pitching tips and tricks

Lecture 3: After you pitch

Instructors

Tami Brehse
PR and Marketing Consultant

Rating Distribution

1 stars: 0 votes

2 stars: 0 votes

3 stars: 3 votes

4 stars: 6 votes

5 stars: 9 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!