Digital Marketing- How to Generate Sales Leads

Digital Marketing: How to Generate Sales Leads, available at $79.99, has an average rating of 3.65, with 81 lectures, 5 quizzes, based on 957 reviews, and has 9226 subscribers.

You will learn about How to generate more leads for your business online Understand your sales funnel and how to fill it Generate leads from your website Create and build landing pages Create content that attracts high quality leads and sales Optimise your website for search engines Use email to generate business leads Generate leads from social media Implement everything you've learnt with a step-by-step workbook This course is ideal for individuals who are People who want to generate more business leads or Business Owners, Entrepreneurs and Marketers or Start ups, Growing and Established Businesses or People new to digital marketing It is particularly useful for People who want to generate more business leads or Business Owners, Entrepreneurs and Marketers or Start ups, Growing and Established Businesses or People new to digital marketing.

Enroll now: Digital Marketing: How to Generate Sales Leads

Summary

Title: Digital Marketing: How to Generate Sales Leads

Price: $79.99

Average Rating: 3.65

Number of Lectures: 81

Number of Quizzes: 5

Number of Published Lectures: 80

Number of Published Quizzes: 5

Number of Curriculum Items: 86

Number of Published Curriculum Objects: 85

Original Price: $24.99

Quality Status: approved

Status: Live

What You Will Learn

How to generate more leads for your business online

Understand your sales funnel and how to fill it

Generate leads from your website

Create and build landing pages

Create content that attracts high quality leads and sales

Optimise your website for search engines

Use email to generate business leads

Generate leads from social media

Implement everything you've learnt with a step-by-step workbook

Who Should Attend

People who want to generate more business leads

Business Owners, Entrepreneurs and Marketers

Start ups, Growing and Established Businesses

People new to digital marketing

Target Audiences

People who want to generate more business leads

Business Owners, Entrepreneurs and Marketers

Start ups, Growing and Established Businesses

People new to digital marketing

Course Updated: Feb 2019

JOIN OVER 25,000+ STUDENTS IN A GROWING COMMUNITY WHO ARE GENERATING MORE SALES LEADS FOR THEIR BUSINESS EVERY DAY.

Want To Generate More Sales For You Business?

Who doesn’t, right? With a proven step-by-step guide that’s turned my own business from a bedroom start up to a ￡480,000+ agency (see the proof lesson below), YOU CAN TOO! If you’re ready for hard work that delivers proven results, then read on…

You need consistent quality sales leads… I’ll show you how.

Just the the other day I landed a ￡50,000 project and over 25,000 people are already benefiting from my step-by-step plan (see the proof lesson below). In fact I’m that certain you’ll grow your business by following my plan, I’ll 30 day money-back guarantee it. Excited? Yeah me too, let’s dive right in…

“BUT I’M NOT AN EXPERT!”

Join the club, because I don’t have the traditional PhD, I don’t give enormous theory lessons in consumer behaviour at Cambridge University. But I have designed, developed and marketed 100s of successful websites over the years and learnt so much in the process.

I know you can learn from my knowledge on digital marketing and lead generation, then apply it through the step-by-step plan. I’m not the golden boy of digital marketing, but I’m a long way ahead of the majority.

You’ll be the same in your field of work – I know you’re a hard grafter and you know your stuff. You just need a guide and plan to implement digital marketing to increase your businesses visibility and generate quality leads.

Every entrepreneur, business owner and marketer I’ve met over the last ten years has felt outside of their comfort zone at some point, that’s how we push ourselves to improve and skill up. You’re not going to be a marketing guru at the end of this, but you’ll have a ton of skills that will put you ahead of those that are doing nothing. This is your opportunity – take it.

FOLLOW A PROVEN PLAN

By following this plan myself, in 2015 my company (Newedge) generated over ￡1,000,000 of great quality leads in the last 12 months, which we converted at around 50%! Now I know there is room for improvement there, and we would like to be converting more – but what’s you conversion rate? Do you even know? Don’t worry if you don’t – we’ll work it out inside the step-by-step plan.

START FROM ZERO

Building a lead generation sales funnel is hard work and takes time. It’s especially difficult if you don’t have clarity. But a plan changes that.

Just the action of writing the step-by-step plan will give you focus and will make digital marketing a substantially easier beast to tame. In the last 12 months, Newedge has secured nearly ￡500,000 of revenue by following this plan, with a ￡0 spend on advertising.

With the right mindset, a solid digital marketing plan, a little consistency and discipline, plus a lot of effort, you can grow your sales funnel and reach your goals. Interested?

     Then this course is definitely for you… 

                                                                 Learn how to generate more qualified leads for your business, with Landing Pages, Content Marketing, Search Engine Optimisation, Social Media and Email. 

                                                  Plus take away a complete step-by-step workbook detailing exactly how you’re going achieve more sales leads for your business. 

                                                                 In the step-by-step plan we are going to be working smarter together to produce pre-qualified sales leads for your business – no matter what product or service you sell. 

Understand the 6 pillars of lead generation

Learn how to work smarter, not harder

Complete a step-by-step workbook to launch your digital marketing plan

Build a sales funnel full of pre-qualified leads

                                                                 The strategies and tactics presented in this course will work for any business anywhere in the world. 

  At the end of this course, you will be able to… 

Define lead generation goals and create customer personas

Build a working sales funnel and score sales leads

Write unique value propositions, website content, email content and landing page content

Use Calls to Action to generate leads through a website, landing page or email campaign

Perform keyword research and understand the major themes of search engine optimisation

Spot and correct major issues with on-page search engine optimisation

Create content that generates leads

Reduce the number of hours spent on creating content

Create landing pages that are campaign specific

Analyse and optimise landing pages for improved conversions

Generate leads through 7 major social networks

Understand email marketing and use an email marketing software provider to send targeted email campaigns

Analyse and optimise the performance of email marketing campaigns

  Who should take this course?  

This course is for newbies and intermediate marketers/business owners that want to generate sales leads through digital marketing

This course is probably not for you if you’re looking for more advanced tactical digital marketing methods

  What will you need to know or do before starting the course? 

You will probably own a business or be responsible for generating sales sales (i.e. New business development or Marketing Department)

Or you maybe thinking about starting a business and would like to understand whats involved in generating sales leads

  What do you get for your investment? 

Over 10 hours of HD quality video presentations recorded by expert speaker, Lawrence Howlett

60+ Page workbook that helps you implement each lesson on the course

  Most importantly – You get the opportunity to transform your business into a lead generating machine! 

  As a student of this course, you also get my professional advice and guidance. 

                                                                 I personally answer as many of the discussion forum questions as possible, usually within 2 working days. You also get access to thousands of other students who have been through this course and have fantastic ideas of their own too!

      I also personally guarantee your absolute satisfaction with this course. 

                                                                 You have a full 30 days to study, download the workbook and see the results you can achieve. 

                                                                 If you’re unhappy for whatever reason, I will gladly refund you, no questions, no fuss – and with a smile too, thanking you for taking the time to check out this course. 

    Every minute you delay is actually COSTING your business money …. 

  Enrol now! 

Course Curriculum

Chapter 1: Digital Marketing Step By Step Course Introduction

Lecture 1: WELCOME! Are you an action taker?

Lecture 2: Proof of earnings (￡482,793) from my agency

Lecture 3: What's inside this course and where is the value for you?

Lecture 4: How to connect with fellow students to further your learning

Lecture 5: The tools and applications I used everyday in digital marketing

Chapter 2: Essential Downloads

Lecture 1: 28 Day Course Completion Plan

Lecture 2: Your Step-By-Step Digital Marketing & Lead Generation Workbook

Lecture 3: BONUS: Downloadable Spreadsheets

Chapter 3: Get yourself in the mindset of a lead generation machine!

Lecture 1: What is lead generation

Lecture 2: Define your lead generation goals

Lecture 3: Defining your buyer personas

Lecture 4: Defining your sales funnel

Lecture 5: Qualifying and scoring a lead

Lecture 6: Unique Value Propositions

Lecture 7: Getting motivated and knowing your limits

Chapter 4: Attract, capture and convert from your website

Lecture 1: Generating leads through your website

Lecture 2: Information architecture

Lecture 3: Planning your website structure with a sitemap

Lecture 4: The anatomy of a lead generation homepage

Lecture 5: How to write lead generating website copy

Lecture 6: Data capture through web forms

Lecture 7: Website Call To Actions: Introduction

Lecture 8: Website Call To Actions: Contact Us

Lecture 9: Website Call To Actions: Gated Digital Asset

Lecture 10: Website Call To Actions: Live Chat

Lecture 11: Website Call To Actions: Free Tools

Lecture 12: Website Call To Actions: Subscriptions and Registration

Lecture 13: Website Call To Actions: Competitions

Lecture 14: Using your blog for lead generation

Chapter 5: Use Google, Bing and Yahoo to attract prospects with search engine optimisation

Lecture 1: Introduction to SEO

Lecture 2: SEO Terminology

Lecture 3: Questions Google will ask you

Lecture 4: Keyword Research

Lecture 5: Content is King

Lecture 6: On-page Optimisation

Lecture 7: Link Building

Chapter 6: How to wipe the floor with your competition using content marketing

Lecture 1: Introduction to Content Marketing

Lecture 2: Types of content you can create

Lecture 3: Building trust relationships with prospects

Lecture 4: The right content at the right time

Lecture 5: Content creation and frequency plan

Lecture 6: Content distribution plan

Lecture 7: Content Call To Actions

Lecture 8: Interact and respond

Lecture 9: Analyse content performance

Lecture 10: Reduce, Recycle and Repurpose your content

Lecture 11: Bonus: Solving writers block

Lecture 12: Bonus: Easily make your content more exciting

Chapter 7: How to use landing pages to ask the simple question, do you want it or not?

Lecture 1: Introduction to Landing Pages

Lecture 2: Anatomy of a Landing Page

Lecture 3: Coordinating marketing messages

Lecture 4: Lead capture web forms

Lecture 5: Copywriting for Landing pages

Lecture 6: Optimising and testing landing pages

Lecture 7: Examples of landing pages

Chapter 8: Generate high quality leads through social media with step-by-step checklists

Lecture 1: Introduction to social media lead generation

Lecture 2: Social Trust and Mindset

Lecture 3: Facebook Lead Generation

Lecture 4: Twitter Lead Generation

Lecture 5: LinkedIn Lead Generation

Lecture 6: Pinterest Lead Generation

Lecture 7: YouTube Lead Generation

Lecture 8: Instagram Lead Generation

Lecture 9: Google + Lead Generation

Chapter 9: How to nurture prospects to clients quickly and easily with email marketing

Lecture 1: Introduction to email marketing

Lecture 2: Types of marketing emails

Lecture 3: Email personalization

Lecture 4: Writing subject lines that matter

Lecture 5: Creating killer email content

Lecture 6: Email layout and design best practice

Lecture 7: Grow your mailing list

Lecture 8: Segmenting your subscribers

Lecture 9: Drip feed email campaigns

Lecture 10: Send Frequency

Lecture 11: Email marketing metrics

Chapter 10: Congratulations – You’ve complete the course!

Lecture 1: Congratulations – You’ve complete the course!

Lecture 2: Please Leave Feedback For Other Students

Chapter 11: *** BONUS CONTENT – Expert Interrogations ***

Lecture 1: Bonus 1: Expert Interrogation with Neil Patel

Lecture 2: Bonus 2: Expert Interrogation with Oli Gardner

Lecture 3: Bonus 3: Expert Interrogation with Joe Pulizzi

Instructors

Lawrence Howlett
Helping student progress their career in Digital Marketing

Rating Distribution

1 stars: 22 votes

2 stars: 31 votes

3 stars: 128 votes

4 stars: 307 votes

5 stars: 469 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!