Social Media Strategy Made Simple for Small Businesses

Social Media Strategy Made Simple for Small Businesses, available at $29.99, has an average rating of 3.95, with 45 lectures, based on 204 reviews, and has 18077 subscribers.

You will learn about How to set up your social media pages correctly How to create a simple step-by-step social media strategy that will work for your business How to identify where your audience is and keep them engaged How to stay current with the content What time saving tools to use How to connect the dots from social media to SALES! How to create high quality picture graphics for free without special software How (and what) to measure to determine your ROI (Return on Investment) How to integrate social media into other marketing campaigns Understand the foundations of Facebook, Twitter, Youtube, Google+, Pinterest, LinkedIn and Instagram Understand how to interact and communicate with customers on social media This course is ideal for individuals who are Those interested in understanding how social media works or Those wanting to create a social media plan of attack or Those just getting started with social media or Those who are using social media, but not yet seeing the results they want or Small business owners or Startups or Marketing, PR, sales and web design professionals It is particularly useful for Those interested in understanding how social media works or Those wanting to create a social media plan of attack or Those just getting started with social media or Those who are using social media, but not yet seeing the results they want or Small business owners or Startups or Marketing, PR, sales and web design professionals .

Enroll now: Social Media Strategy Made Simple for Small Businesses

Summary

Title: Social Media Strategy Made Simple for Small Businesses

Price: $29.99

Average Rating: 3.95

Number of Lectures: 45

Number of Published Lectures: 45

Number of Curriculum Items: 45

Number of Published Curriculum Objects: 45

Original Price: $199.99

Quality Status: approved

Status: Live

What You Will Learn

How to set up your social media pages correctly

How to create a simple step-by-step social media strategy that will work for your business

How to identify where your audience is and keep them engaged

How to stay current with the content

What time saving tools to use

How to connect the dots from social media to SALES!

How to create high quality picture graphics for free without special software

How (and what) to measure to determine your ROI (Return on Investment)

How to integrate social media into other marketing campaigns

Understand the foundations of Facebook, Twitter, Youtube, Google+, Pinterest, LinkedIn and Instagram

Understand how to interact and communicate with customers on social media

Who Should Attend

Those interested in understanding how social media works

Those wanting to create a social media plan of attack

Those just getting started with social media

Those who are using social media, but not yet seeing the results they want

Small business owners

Startups

Marketing, PR, sales and web design professionals

Target Audiences

Those interested in understanding how social media works

Those wanting to create a social media plan of attack

Those just getting started with social media

Those who are using social media, but not yet seeing the results they want

Small business owners

Startups

Marketing, PR, sales and web design professionals

Together, we’ll go through the steps to create an easy to execute social media strategy perfect for your business.

No graphic design or marketing experience needed.

Whether you’re just getting started or already have a social media campaign in place, this will get you to the next level.

Attendees will learn:

How to set up your social media pages correctly

How to create a simple step-by-step social media strategy that will work for your business

How to identify where your audience is and keep them engaged

How to know what your clients are doing and what people are saying about you

How to stay current with the content

The psychology behind what makes someone share information online

What time saving tools to use

How to connect the dots from social media to SALES!

How to create high quality picture graphics without special software

How (and what) to measure to determine your ROI (Return on Investment)

Course Curriculum

Chapter 1: Course Overview

Lecture 1: Introduction to Workshop

Chapter 2: Introduction to Social Media

Lecture 1: Why Social Media is Perfect for Small Businesses

Lecture 2: The Conversation Prism

Chapter 3: Overview of Creating a Social Media Plan

Lecture 1: Overview of Creating a Social Media Plan

Chapter 4: Goal Setting and KPI (Key Performance Indicators)

Lecture 1: Common Social Media Business Goals & Key Performance Indicators

Lecture 2: Social Media Goal Setting & KPI Worksheet

Chapter 5: The Discovery Stage

Lecture 1: Defining Your Brand on Social Media

Lecture 2: Defining Your Audience – Buyer Persona

Lecture 3: Social Media Buyer Persona Worksheet

Lecture 4: Spy on Your Competition

Chapter 6: Deciding What Social Media Sites Should You Be On

Lecture 1: What Social Media Sites Should You Be On?

Lecture 2: Overview of Social Media Sites

Lecture 3: Guide to Social Media Image Dimensions

Lecture 4: Facebook Overview

Lecture 5: Getting Started with Facebook

Lecture 6: Twitter Overview

Lecture 7: Getting Started with Twitter

Lecture 8: LinkedIn Overview

Lecture 9: Getting Started with LinkedIn

Lecture 10: YouTube Overview

Lecture 11: Getting Started with YouTube

Lecture 12: Pinterest Overview

Lecture 13: Getting Started with Pinterest

Lecture 14: Instagram Overview

Lecture 15: Getting Started with Instagram

Lecture 16: Google My Business & Google+ Overview

Lecture 17: Getting Started with Google+ Pages for Business

Lecture 18: Other Social Media Sites

Chapter 7: Social Media and Content Marketing

Lecture 1: Social Media and Content Marketing

Lecture 2: Time Saving Techniques for Content Marketing

Chapter 8: Communicating Through Social Media

Lecture 1: Communicating through Social Media

Chapter 9: The Psychology of Social Media

Lecture 1: The Psychology of Social Media

Chapter 10: Pushing Out Your Content through Social Media

Lecture 1: Automating the Process with Social Media Management Tools

Lecture 2: My Favorite Social Media Magmement Tool

Chapter 11: Coupons, Ads, Promotions, & Sweepstakes

Lecture 1: Coupons, Ads, Promotions & Sweepstakes oh my!

Chapter 12: Integrating Social Media with Your Website

Lecture 1: Integrating Social Media with Your Website

Chapter 13: Integrating Your Social Media Campaign Offline

Lecture 1: Integrating Your Social Media Campaign Offline

Chapter 14: Don't Forget About Email Marketing

Lecture 1: Don't Forget About Email

Chapter 15: Bonus Materials — Tips, Tools & Tricks for Getting Your Social Media Plan Done

Lecture 1: Tips, Tools & Tricks

Lecture 2: Include High-end Graphics on a Low-end Budget

Lecture 3: Post to Social Media at the Most Likely to be Viewed

Chapter 16: Tracking Your Performance

Lecture 1: Tracking Your Performance

Chapter 17: Wrap Up

Lecture 1: Wrap Up

Chapter 18: Bonus Materials

Lecture 1: Bonus Materials

Lecture 2: Website & SEO Bonus Materials

Instructors

Darcy Sullivan
Digital Marketing and Social Media Guru

Rating Distribution

1 stars: 7 votes

2 stars: 8 votes

3 stars: 43 votes

4 stars: 73 votes

5 stars: 73 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!