Complete Course on AB Testing with Interview Guide

Complete Course on A/B Testing with Interview Guide, available at $64.99, has an average rating of 4.44, with 28 lectures, 3 quizzes, based on 858 reviews, and has 4773 subscribers.

You will learn about How companies like Google, Facebook, Amazon use Experimentation to launch successful products Ace Experimentation & A/B Testing interviews A/B Testing, Multivariate Testing & Multi-armed Bandit Testing Hypothesis testing, including inferential statistics, significance level, type I and II errors, p-values, statistical significance and statistical power End to end process from hypothesis generation & design to implementation & analysis Real world examples from Amazon, AirBnb, Square, Uber Relevance of statistics and how each statistical concept fits in the big picture of A/B testing Sample size calculation and test results analysis using R Use experimentation to optimize websites and app Sample size calculation using online calculators Use experimentation to increase conversion on landing pages or in-app campaigns Templates & Cheatsheet to generate, prioritize and analyze A/B tests This course is ideal for individuals who are Analytics or Data Science practitioners who want to master Product Experimentation or A/B Testing or Product Managers interested in learning A/B Testing or If you work in Product Development as a Product Manager, Engineer, Data Scientist or Analyst or If you are looking to be hired in big tech or If you are trying to break into data science or If you are looking to make a career switch into a role in Product Experimentation It is particularly useful for Analytics or Data Science practitioners who want to master Product Experimentation or A/B Testing or Product Managers interested in learning A/B Testing or If you work in Product Development as a Product Manager, Engineer, Data Scientist or Analyst or If you are looking to be hired in big tech or If you are trying to break into data science or If you are looking to make a career switch into a role in Product Experimentation.

Enroll now: Complete Course on A/B Testing with Interview Guide

Summary

Title: Complete Course on A/B Testing with Interview Guide

Price: $64.99

Average Rating: 4.44

Number of Lectures: 28

Number of Quizzes: 3

Number of Published Lectures: 27

Number of Published Quizzes: 3

Number of Curriculum Items: 33

Number of Published Curriculum Objects: 32

Original Price: $84.99

Quality Status: approved

Status: Live

What You Will Learn

How companies like Google, Facebook, Amazon use Experimentation to launch successful products

Ace Experimentation & A/B Testing interviews

A/B Testing, Multivariate Testing & Multi-armed Bandit Testing

Hypothesis testing, including inferential statistics, significance level, type I and II errors, p-values, statistical significance and statistical power

End to end process from hypothesis generation & design to implementation & analysis

Real world examples from Amazon, AirBnb, Square, Uber

Relevance of statistics and how each statistical concept fits in the big picture of A/B testing

Sample size calculation and test results analysis using R

Use experimentation to optimize websites and app

Sample size calculation using online calculators

Use experimentation to increase conversion on landing pages or in-app campaigns

Templates & Cheatsheet to generate, prioritize and analyze A/B tests

Who Should Attend

Analytics or Data Science practitioners who want to master Product Experimentation or A/B Testing

Product Managers interested in learning A/B Testing

If you work in Product Development as a Product Manager, Engineer, Data Scientist or Analyst

If you are looking to be hired in big tech

If you are trying to break into data science

If you are looking to make a career switch into a role in Product Experimentation

Target Audiences

Analytics or Data Science practitioners who want to master Product Experimentation or A/B Testing

Product Managers interested in learning A/B Testing

If you work in Product Development as a Product Manager, Engineer, Data Scientist or Analyst

If you are looking to be hired in big tech

If you are trying to break into data science

If you are looking to make a career switch into a role in Product Experimentation

Have you always wondered how companies like Google, Facebook, Amazon use experimentation and AB Testing to launch successful products?

Do you want to apply online experimentation at your start-up or your current role?

Or maybe you are interviewing for a role in big Tech and wondering how to succeed in those interviews?

With the rise of smartphones, online controlled testing has really come to the forefront. If you do a google search for Experimentation or A/B testing, you will come across thousands of blogs and articles that discuss this topic. Unfortunately, most of them are either full of inaccuracies and misinterpretation of mathematical concepts Or they are too difficult to understand. This is not surprising. A/B testing is a deep area – there are many nuances involved throughout the process from conceptualization & design all the way to implementation & analysis. This course addresses this. I have designed this course to go deep into important statistical concepts but in a way that is easy to understand using everyday examples.

In just two hours, you will learn –

What product experimentation is and how to do it right

What is AB Testing, Multivariate Testing and Multi-armed Bandit Testing

What is the relevance of statistics in AB testing

What do statistical concepts such as confidence intervals, Type 1, Type 2 errors, p-value, statistical significance and statistical power mean And how do they fit in the big picture

And how to calculate sample size and duration for a successful AB test

How to excel in AB testing interviews through real interview questions

All these concepts will be reinforced with real world examples from companies such as Amazon, AirBnb, Square and Uber. I will also provide you with templates and cheat sheets that have really helped me in my career. In 2 hours, you can master product experimentation and immediately start applying it in your job or interviews . See you in the course!

Course Curriculum

Chapter 1: Welcome to the course on Product Experimentation!

Lecture 1: Overview of the course

Chapter 2: Product Experimentation Overview

Lecture 1: Welcome to the section!

Lecture 2: Introduction

Lecture 3: Types of Experiments

Lecture 4: Multi-armed Bandit Testing

Lecture 5: A/B Testing vs Multi-armed Bandit Testing

Lecture 6: Process of Testing

Chapter 3: Statistics & A/B Testing

Lecture 1: Welcome to the section!

Lecture 2: Importance of Statistics in A/B Testing

Lecture 3: Sampling Error

Lecture 4: Confidence Intervals

Lecture 5: Null Hypothesis & Statistical Significance

Lecture 6: Type 1 & Type 2 Errors

Lecture 7: Statistical Significance & p-value

Lecture 8: Statistical Power

Lecture 9: AB Testing Statistics Cheat Sheet

Chapter 4: Sample Size & Duration

Lecture 1: Welcome to the section!

Lecture 2: Sample Size & Duration

Lecture 3: Other Considerations

Chapter 5: Start to Finish Example in R and Interview Preparation Guide

Lecture 1: Welcome to the section!

Lecture 2: Resources for this section

Lecture 3: Decco – Part 1

Lecture 4: Decco – Part 2

Lecture 5: A/B Testing Interview Questions

Lecture 6: Mock A/B Testing Interview – Robinhood

Lecture 7: Mock A/B Testing Interview – Doordash

Lecture 8: Course Completion

Instructors

Preeti Semwal
Data Science & Analytics Leader

Rating Distribution

1 stars: 13 votes

2 stars: 15 votes

3 stars: 93 votes

4 stars: 305 votes

5 stars: 432 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!