Color Psychology for WebUXUIApp Designers

Color Psychology for Web/UX/UI/App Designers, available at $49.99, has an average rating of 3.6, with 58 lectures, 6 quizzes, based on 38 reviews, and has 246 subscribers.

You will learn about Create beautiful color harmonies that will positively affect the mood of your visitors. Understand the physiological, psychological, and social influence of individual hues. Choose appropriate colors for your website in a systematic manner. Use colors more effectively in e-commerce to increase sales. This course is ideal for individuals who are Web designers or App designers or User experience designers or User interface designers or Content creators or Online shop owners It is particularly useful for Web designers or App designers or User experience designers or User interface designers or Content creators or Online shop owners.

Enroll now: Color Psychology for Web/UX/UI/App Designers

Summary

Title: Color Psychology for Web/UX/UI/App Designers

Price: $49.99

Average Rating: 3.6

Number of Lectures: 58

Number of Quizzes: 6

Number of Published Lectures: 58

Number of Published Quizzes: 6

Number of Curriculum Items: 64

Number of Published Curriculum Objects: 64

Original Price: $19.99

Quality Status: approved

Status: Live

What You Will Learn

Create beautiful color harmonies that will positively affect the mood of your visitors.

Understand the physiological, psychological, and social influence of individual hues.

Choose appropriate colors for your website in a systematic manner.

Use colors more effectively in e-commerce to increase sales.

Who Should Attend

Web designers

App designers

User experience designers

User interface designers

Content creators

Online shop owners

Target Audiences

Web designers

App designers

User experience designers

User interface designers

Content creators

Online shop owners

This course is part of our “Psychology Driven Web Design” collection.

People are physiologically, psychologically, and socially influenced by color and color sets the mood through which a design is seen.

Color psychology, which is the field of study of how color affects human behavior, has long been used by marketers and advertisers to convey specific feelings and messages to their markets. Our aim in this course is to teach you to do the same in web design, which means that you must learn how different colors impact people, so that you can select appropriate colors for using in your concepts.

Notwithstanding the commonly accepted fact, that color does affect people, many believe this influence to be entirely culture based and completely subjective. In recent years, this assumption has been proven wrong experiment after experiment. When our eyes take in a color, say red, they communicate with our brain, which in turn sends a cascade of signals to different parts of our body through the release of different hormones, which cause fluctuations in mood, emotion, and resulting behavior, in everyone, without exceptions. One color may speed up the heart rate, while another may slow it down. It should therefore not come as a surprise that colors can influence people’s urge to purchase as well. In fact, we know that 60 to 90% of purchasing decisions are based on colors! Making sure that you use the right colors at the right places in your designs is very important, since your website’s color scheme not only impacts its aesthetics but also its usability and accessibility.

After you finish this course, you will be able to create beautiful color harmonies that will positively affect the mood of your visitors, understand the physiological, psychological, and social influence of individual hues, choose appropriate colors for your website in a systematic manner, use colors more effectively in e-commerce to increase sales, and much more.

This course is beneficial for all web and app designers and more generally all content creators. There are no prerequisites.The curriculum does not contain matters where understanding code, programming or even visual design would be required. The topics covered include how color is interpreted, its components, color theory, color harmonies, meanings of hues, how colors are effectively used in web design, and subjects that relate to designing for people with color vision deficiency, all explained in an easy to understand, basic manner.

IMPORTANT NOTE: MOST PARTS OF THIS COURSE ARE ALSO CONTAINED IN OUR COURSE “PSYCHOLOGY DRIVEN WEB DESIGN”. IF YOU HAVE TAKEN THAT COURSE ALREADY, WE DO NOT RECOMMEND THAT YOU TAKE THIS COURSE.

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Lecture 2: A Quick Review of Setting Colors

Chapter 2: The Significance of Color

Lecture 1: How Color is Used in Design

Lecture 2: Using Color for Grouping

Lecture 3: Impact of Color in Web Design

Lecture 4: How Colors Affect Us

Lecture 5: Gender Differences

Lecture 6: Neutral Colors

Lecture 7: The Insignificance of Color

Chapter 3: Color Vision

Lecture 1: Peripheral Vision

Lecture 2: Our Color Vision Capability

Lecture 3: Distinguishing Colors of Objects

Lecture 4: Color Components

Lecture 5: Primary Colors

Chapter 4: Color Harmony

Lecture 1: Color Schemes

Lecture 2: The Color Wheel

Lecture 3: Warm and Cool Colors

Lecture 4: Monochromatic Color Scheme

Lecture 5: Analogous Color Scheme

Lecture 6: Complementary Color Scheme

Lecture 7: Split Complementary Color Scheme

Lecture 8: Triadic Color Scheme

Lecture 9: Tetradic Color Scheme

Lecture 10: Chromostereopsis

Lecture 11: Choosing a Color Scheme

Chapter 5: The Psychology of Individual Colors

Lecture 1: Red

Lecture 2: Pink

Lecture 3: Yellow

Lecture 4: Orange

Lecture 5: Brown

Lecture 6: Green

Lecture 7: Turquoise

Lecture 8: Blue

Lecture 9: Purple

Lecture 10: White

Lecture 11: Black

Lecture 12: Gray

Chapter 6: Using Colors in Web Design

Lecture 1: Usability First

Lecture 2: Text on Images

Lecture 3: Working with a Color Scheme

Lecture 4: Choosing Colors for a Website

Lecture 5: A Systematic Approach

Lecture 6: Symbolism of Color Combinations

Lecture 7: Using Colors in E-Commerce

Lecture 8: Brand Colors

Lecture 9: Perceptual Differences

Lecture 10: Colors & Sales

Lecture 11: Warm versus Cool Colors

Lecture 12: Visual Weights of Colors

Lecture 13: Website Examples

Chapter 7: Color Blindness

Lecture 1: Understanding Color Vision Deficiency

Lecture 2: Monochromacy

Lecture 3: Dichromacy

Lecture 4: Anomalous Trichromacy

Lecture 5: Accounting for Color Blindness

Chapter 8: Conclusion

Lecture 1: Course Summary

Lecture 2: A Final Word

Lecture 3: BONUS Lecture

Instructors

INSPIRAITION ONLINE
Creating inspirational online courses

Rating Distribution

1 stars: 0 votes

2 stars: 2 votes

3 stars: 8 votes

4 stars: 9 votes

5 stars: 19 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!