Marketing Cloud Academy- 101 Application Basics (June 2024)

Marketing Cloud Academy: 101 Application Basics (June 2024), available at $22.99, has an average rating of 4.3, with 31 lectures, 1 quizzes, based on 5 reviews, and has 25 subscribers.

You will learn about Get a strong Email Marketing foundation How to set your domain & strategise your deliverability How to set your Sender Authentication Package Complete a Marketing Cloud application overview, demo, test and homework This course is ideal for individuals who are Beginner Marketing Cloud or any Salesforce professional keen to get clarify and foundations on the application, to support the certifications such as Marketing Cloud Consultant, Marketing Cloud Email Specialist, Marketing Cloud Administrator and Marketing Cloud Developer. It is particularly useful for Beginner Marketing Cloud or any Salesforce professional keen to get clarify and foundations on the application, to support the certifications such as Marketing Cloud Consultant, Marketing Cloud Email Specialist, Marketing Cloud Administrator and Marketing Cloud Developer.

Enroll now: Marketing Cloud Academy: 101 Application Basics (June 2024)

Summary

Title: Marketing Cloud Academy: 101 Application Basics (June 2024)

Price: $22.99

Average Rating: 4.3

Number of Lectures: 31

Number of Quizzes: 1

Number of Published Lectures: 31

Number of Published Quizzes: 1

Number of Curriculum Items: 32

Number of Published Curriculum Objects: 32

Original Price: $22.99

Quality Status: approved

Status: Live

What You Will Learn

Get a strong Email Marketing foundation

How to set your domain & strategise your deliverability

How to set your Sender Authentication Package

Complete a Marketing Cloud application overview, demo, test and homework

Who Should Attend

Beginner Marketing Cloud or any Salesforce professional keen to get clarify and foundations on the application, to support the certifications such as Marketing Cloud Consultant, Marketing Cloud Email Specialist, Marketing Cloud Administrator and Marketing Cloud Developer.

Target Audiences

Beginner Marketing Cloud or any Salesforce professional keen to get clarify and foundations on the application, to support the certifications such as Marketing Cloud Consultant, Marketing Cloud Email Specialist, Marketing Cloud Administrator and Marketing Cloud Developer.

* Last Updated 17th June 2024 *

REVISED FOR LATEST MARKETING CLOUD CERTIFICATION & SALESFORCE RELEASE

Looking to expand your knowledge and skills in the field of marketing automation? then this online course on Salesforce “Marketing Cloud Academy: 101 Application Basics” is perfect for you. Whether you’re a consultant, marketer, admin or developer, this course is designed to give you a comprehensive introduction to the basics of email marketing.

At the heart of this course is an experienced and knowledgeable instructor, a Salesforce MVP Hall of Fame member with more than 20 Salesforce certifications and over a decade of experience in Salesforce technology marketing. With her deep understanding of the marketing landscape, and coming from communications background, she will guide you through a step-by-step walkthrough of key concepts and features, ensuring that you have a solid foundation to build on.

One of the best things about this course is that it is designed for anyone, regardless of their programming experience. You don’t need to be a tech expert to take advantage of the Marketing Cloud application and more – this course will show you how to use these powerful tools and concepts.

Throughout the course, you will learn a range of major topics including how to set your domain,  how strategise deliverability,  how to set your Sender Authentication Package and how and which regulations to comply with.

By the end of this course, you’ll know how and when to apply these core key concepts when working in email marketing. There will be plenty of demos, and even better, plenty of homework too.

Don’t let fear hold you back – sign up for our Marketing Cloud course today and start your journey towards becoming a marketing automation pro!

Course Curriculum

Chapter 1: Introduction

Lecture 1: Course Overview

Lecture 2: Pre-requisites

Lecture 3: Up Next

Chapter 2: Your Instructor

Lecture 1: Meet your Instructor

Lecture 2: Industries Use Cases

Lecture 3: Up Next

Chapter 3: MarTech

Lecture 1: MarTech Concept

Lecture 2: Evolution

Lecture 3: MC Landscape (inc Data Cloud)

Lecture 4: Up Next

Chapter 4: Domain

Lecture 1: Domain basics

Lecture 2: SPF

Lecture 3: DKIM

Lecture 4: Key Records

Lecture 5: DMARC

Lecture 6: Sender Authorisation Package (SAP)

Lecture 7: Demo

Lecture 8: IP Warming

Lecture 9: February 2024 Gmail & Yahoo Changes

Lecture 10: Up Next

Chapter 5: Regulations Compliance

Lecture 1: Regulations

Lecture 2: CAN-SPAM

Lecture 3: GDPR

Lecture 4: HIPAA+

Lecture 5: Up Next

Chapter 6: MC Walkthrough

Lecture 1: Demo

Lecture 2: Up Next

Chapter 7: Hands On

Lecture 1: Homework

Lecture 2: Up Next

Chapter 8: Its a wrap

Lecture 1: Key Takeaways

Lecture 2: Next Steps

Instructors

Ines Garcia
Salesforce Certified Architect & Salesforce MVP HoF

Rating Distribution

1 stars: 0 votes

2 stars: 0 votes

3 stars: 1 votes

4 stars: 3 votes

5 stars: 1 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!