The Holistic Marketing Roadmap
- Marketing
- Feb 15, 2025

The Holistic Marketing Roadmap, available at $49.99, has an average rating of 4.63, with 18 lectures, based on 4 reviews, and has 37 subscribers.
You will learn about Learn about holistic marketing, an intentional approach to building a marketing strategy for entrepreneurs, small business owners and those new to marketing. Create a marketing strategy for your business. Learn about the key digital marketing activities for your business. Create clear brand messaging for your business. This course is ideal for individuals who are Entrepreneurs, small business owners, conscious business leaders, and for those building their personal brand. It is particularly useful for Entrepreneurs, small business owners, conscious business leaders, and for those building their personal brand.
Enroll now: The Holistic Marketing Roadmap
Summary
Title: The Holistic Marketing Roadmap
Price: $49.99
Average Rating: 4.63
Number of Lectures: 18
Number of Published Lectures: 18
Number of Curriculum Items: 18
Number of Published Curriculum Objects: 18
Original Price: $24.99
Quality Status: approved
Status: Live
What You Will Learn
Who Should Attend
Target Audiences
In this course, you’ll walk through three parts to learn how to build an intentional marketing strategy for your small business or personal brand. We’ll explore the following in order to create a marketing strategy designed with your budget and time in mind:
The Foundation:
Learn what Holistic Marketing is and why it is important
Connect to your WHY
Define the purpose behind your business/brand
Define your ideal customer/client
The Framework:
How to fulfill the impact you desire to have in the world
Create your value proposition
Write the story of your brand to connect with customers
The Formation:
Content marketing
Social media marketing
Email marketing
Creating opt-ins
Marketing metrics
Marketing tools and resources
Final marketing strategy document
The goal of this course is to provide a strong understanding of the digital marketing opportunities that are best suited for your company. There is often a misconception that we have to be in all places at once, which isn’t true. Especially, as more platforms emerge. It is about showing up in the right places to connect with your potential customer or clients.
When we are able to take a step back and connect to our why and big picture, we are able to make smarter and more aligned decisions that we will stick with on our journey to meet our goals.
Course Curriculum
Chapter 1: Introduction
Lecture 1: Introduction
Chapter 2: The Foundation
Lecture 1: What is Holistic Marketing?
Lecture 2: What's Your Why?
Lecture 3: Establish Your Business WHY and Goals
Lecture 4: Who is Your Ideal Customer?
Chapter 3: The Framework
Lecture 1: How to Fulfill Your Impact
Lecture 2: Create Your Value Proposition
Lecture 3: Write Your Brand Story
Lecture 4: Set Your Marketing Intentions
Chapter 4: The Formation
Lecture 1: Content Marketing
Lecture 2: Social Media Marketing Part 1
Lecture 3: Social Media Marketing Part 2
Lecture 4: Email Marketing
Lecture 5: Creating Opt-Ins
Lecture 6: Paid Advertising
Lecture 7: Defining Metrics
Lecture 8: Marketing Tools and Resources
Chapter 5: Course Wrap Up
Lecture 1: Constructing Your Holistic Marketing Roadmap
Instructors

Charlotte Chipperfield
Director of Marketing and former Entrepreneur
Rating Distribution
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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