Blogger Training

Blogger Training, available at $29.99, has an average rating of 3.75, with 47 lectures, based on 506 reviews, and has 25859 subscribers.

You will learn about Anatomy of a blog How to select the right blogging platform for you Comment moderation policies and best practices Using blogs for online newsrooms Building corporate sites on WordPress How to use Blogger How to use Tumblr How to use WordPress Case studies from Monsanto, the US Dept. of Defense, Toyota, UCLA and others And much, much more This course is ideal for individuals who are It is particularly useful for .

Enroll now: Blogger Training

Summary

Title: Blogger Training

Price: $29.99

Average Rating: 3.75

Number of Lectures: 47

Number of Published Lectures: 46

Number of Curriculum Items: 47

Number of Published Curriculum Objects: 46

Original Price: $19.99

Quality Status: approved

Status: Live

What You Will Learn

Anatomy of a blog

How to select the right blogging platform for you

Comment moderation policies and best practices

Using blogs for online newsrooms

Building corporate sites on WordPress

How to use Blogger

How to use Tumblr

How to use WordPress

Case studies from Monsanto, the US Dept. of Defense, Toyota, UCLA and others

And much, much more

Who Should Attend

Target Audiences

Welcome to the blogging training course from the top-rated, longest running soovial media training provider.

92% of companies who blog multiple times per day have acquired a customer from their blog, according to the latest industry research.

Blogs are the central, hub of most social marketing efforts because they provide marketers with a chance to convert traffic into transactions.  Blogs are a practical way for companies to publish text, photos and video. When they're integrated into corporate websites, they improve search engine visibility and can even be used to power entire websites.

Learn key concepts and techniques to help you get started blogging for business.

Course Curriculum

Chapter 1: Intro

Lecture 1: Overview

Lecture 2: About this Instructor

Lecture 3: Promotional Materials

Lecture 4: Housekeeping

Lecture 5: Business Benefits of Blogs

Chapter 2: Key Concepts and Techniques

Lecture 1: Blog as Entry Point and Conversation Platform

Lecture 2: Blogging Strategy

Lecture 3: Anatomy of the Blog

Lecture 4: User Generated Content

Lecture 5: Risks

Chapter 3: Hands-On Training

Lecture 1: Selecting a Blogging Platform

Lecture 2: Hands-On Demo: Blogger

Lecture 3: Hands-On Demo: WordPress

Lecture 4: Hands-On Demo: Tumblr

Chapter 4: Case Studies

Lecture 1: Case Study: Monsanto Corporate Blog

Lecture 2: Case Study: Walmarting Across America

Lecture 3: Case Study: Blogger Relations at CES

Lecture 4: Case Study: B2B Blogging

Lecture 5: Case Study: Notorious Kryptonite Lock Fiasco

Chapter 5: Online Newsrooms

Lecture 1: Case Studies: UCLA Online Newsroom

Lecture 2: Corporate Online Newsrooms

Lecture 3: Case Study: Toyota Online Newsroom

Lecture 4: Case Study: Virginia Tech Shooting

Lecture 5: Case Study: Cisco Online Newsroom

Chapter 6: Best Practices

Lecture 1: Blogger Relations Best Practices

Lecture 2: Aligning with Social Media Back Channels

Lecture 3: Where to Host Your Blog

Lecture 4: Follow Up Resources

Chapter 7: Supplemental Resources

Lecture 1: State of the Blogosphere

Lecture 2: Blogging in Europe

Lecture 3: Benefits of Blogging Deep Dive

Lecture 4: Blogger Relations Deep Dive

Lecture 5: Hiring Qualified WordPress Designers

Lecture 6: How To Dominate Your Information Spectrum

Lecture 7: Promoting Musical Artists via Social Media

Lecture 8: Blogger Roundtables At The US Dept Docx

Chapter 8: Pioneers of Blogging

Lecture 1: Matt Armstrong

Lecture 2: Jason Falls

Lecture 3: Phil Gomes

Lecture 4: Josh Hallet

Lecture 5: Peter Himler

Lecture 6: Kami Huyse

Lecture 7: Shel Israel & Robert Scoble

Lecture 8: Beth Kanter

Lecture 9: Mike Manuel

Lecture 10: Lee Odden

Instructors

Eric Schwartzman
Digital Marketing Consultant

Rating Distribution

1 stars: 18 votes

2 stars: 22 votes

3 stars: 101 votes

4 stars: 169 votes

5 stars: 196 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!