Brand Management for Product Developers and Marketers

Brand Management for Product Developers and Marketers, available at $19.99, has an average rating of 4.5, with 25 lectures, based on 7 reviews, and has 15 subscribers.

You will learn about Fundamentals of branding Branding types and touchpoints How to get branding done ? Guidelines for branding This course is ideal for individuals who are Small to Medium to Large Scale Enterprises who are looking to implement branding. or Entrepreneurs, Marketing Professionals, Managers and Students who want to develop a brand from a scratch or take an existing to brand to next level. or Startups and Seasoned professionals who are interested in branding. or Branding, Brand Management, Brand Development, Brand. It is particularly useful for Small to Medium to Large Scale Enterprises who are looking to implement branding. or Entrepreneurs, Marketing Professionals, Managers and Students who want to develop a brand from a scratch or take an existing to brand to next level. or Startups and Seasoned professionals who are interested in branding. or Branding, Brand Management, Brand Development, Brand.

Enroll now: Brand Management for Product Developers and Marketers

Summary

Title: Brand Management for Product Developers and Marketers

Price: $19.99

Average Rating: 4.5

Number of Lectures: 25

Number of Published Lectures: 25

Number of Curriculum Items: 25

Number of Published Curriculum Objects: 25

Original Price: $89.99

Quality Status: approved

Status: Live

What You Will Learn

Fundamentals of branding

Branding types and touchpoints

How to get branding done ?

Guidelines for branding

Who Should Attend

Small to Medium to Large Scale Enterprises who are looking to implement branding.

Entrepreneurs, Marketing Professionals, Managers and Students who want to develop a brand from a scratch or take an existing to brand to next level.

Startups and Seasoned professionals who are interested in branding.

Branding, Brand Management, Brand Development, Brand.

Target Audiences

Small to Medium to Large Scale Enterprises who are looking to implement branding.

Entrepreneurs, Marketing Professionals, Managers and Students who want to develop a brand from a scratch or take an existing to brand to next level.

Startups and Seasoned professionals who are interested in branding.

Branding, Brand Management, Brand Development, Brand.

Welcome to Brand Mantra !  I have been working as a Product Developer and Brand Consultant since several years I have been providing brand development services in Engineering, Real estate, Health and FMCG sector and I am glad to bring you this video courseware on Brand Development and Management.

This course is  designed for business owners, marketing professionals, managers (technical / non-technical) and students who want to develop a brand from scratch or take an existing brand to next level.  This course helps to you to look at various components within an enterprise that are related to branding and you don’t have to be technical person to learn about brand development and management. Apart from small to large commercial enterprises, this course can be used by non-profits, educational institutes and government agencies as well. This refined course on branding has been developed through my ground experience over years and is based on some of timeless principles. Every aspect of branding is connected to each other and hence please go through every chapter. I would be happy to respond to your suggestions, comments and reviews in comment section and I am sure you will love the exciting journey of building a brand in your career.

Course Curriculum

Chapter 1: Brand Mantra

Lecture 1: Why this course ?

Lecture 2: What is branding ?

Lecture 3: Why Branding ?

Lecture 4: When branding is done ?

Lecture 5: Branding Touchpoints

Lecture 6: Brand Naming

Lecture 7: Brand Architecture

Lecture 8: Brand's Design DNA

Lecture 9: Branding Positioning

Lecture 10: Emotions in Branding

Lecture 11: Brand Localisation

Lecture 12: Brand Genericization

Lecture 13: Logo Branding

Lecture 14: External vs Internal Branding

Lecture 15: Website Branding

Lecture 16: Role of Photography in Branding

Lecture 17: Role of Videos in Branding

Lecture 18: Office Stationery

Lecture 19: Branding War Room

Lecture 20: External Vs Internal Branding Team

Lecture 21: Brand Community

Lecture 22: Office / Factory Branding

Lecture 23: Celebrity Branding

Lecture 24: Brand Manual

Lecture 25: Conclusion

Instructors

Vasant Patil
Product Developer & Brand Consultant

Rating Distribution

1 stars: 0 votes

2 stars: 0 votes

3 stars: 2 votes

4 stars: 1 votes

5 stars: 4 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!