Digital Marketing Course for Beginners_1

Digital Marketing Course for Beginners, available at Free, has an average rating of 3.82, with 9 lectures, 2 quizzes, based on 143 reviews, and has 4773 subscribers.

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You will learn about Understand marketing basics – 4Ps(Product, Price, Place, Promotion), STP – and their application in the digital marketing realm. Compare and contrast traditional marketing with digital marketing, understanding the advantages of the latter and its impact on the marketing mix. Comprehend various types of digital marketing media, their uses, and how to effectively build a digital marketing funnel to convert prospects into customers. Gain proficiency in key online advertising channels including social media marketing, SEO/SEM, and email, content, and mobile marketing tactics. This course is ideal for individuals who are Aspiring digital marketers who want to learn the basics of the domain, kickstart their career or shift into the digital marketing field. or Traditional marketers who want to enhance their marketing skills by understanding the dynamics of digital marketing. or Students in the fields of business, marketing, or communication seeking to equip themselves with relevant and modern marketing skills. It is particularly useful for Aspiring digital marketers who want to learn the basics of the domain, kickstart their career or shift into the digital marketing field. or Traditional marketers who want to enhance their marketing skills by understanding the dynamics of digital marketing. or Students in the fields of business, marketing, or communication seeking to equip themselves with relevant and modern marketing skills.

Enroll now: Digital Marketing Course for Beginners

Summary

Title: Digital Marketing Course for Beginners

Price: Free

Average Rating: 3.82

Number of Lectures: 9

Number of Quizzes: 2

Number of Published Lectures: 9

Number of Published Quizzes: 2

Number of Curriculum Items: 11

Number of Published Curriculum Objects: 11

Original Price: Free

Quality Status: approved

Status: Live

What You Will Learn

Understand marketing basics – 4Ps(Product, Price, Place, Promotion), STP – and their application in the digital marketing realm.

Compare and contrast traditional marketing with digital marketing, understanding the advantages of the latter and its impact on the marketing mix.

Comprehend various types of digital marketing media, their uses, and how to effectively build a digital marketing funnel to convert prospects into customers.

Gain proficiency in key online advertising channels including social media marketing, SEO/SEM, and email, content, and mobile marketing tactics.

Who Should Attend

Aspiring digital marketers who want to learn the basics of the domain, kickstart their career or shift into the digital marketing field.

Traditional marketers who want to enhance their marketing skills by understanding the dynamics of digital marketing.

Students in the fields of business, marketing, or communication seeking to equip themselves with relevant and modern marketing skills.

Target Audiences

Aspiring digital marketers who want to learn the basics of the domain, kickstart their career or shift into the digital marketing field.

Traditional marketers who want to enhance their marketing skills by understanding the dynamics of digital marketing.

Students in the fields of business, marketing, or communication seeking to equip themselves with relevant and modern marketing skills.

Board Infinity introduces the Digital Marketing Course for Beginners, an immersive journey into the vibrant world of marketing and its digital counterpart. Tailored specifically for newcomers and individuals aiming to strengthen their foundational grasp, this comprehensive course navigates the pivotal realms of marketing. From understanding the underlying ethos of marketing to a deep dive into the 4Ps (Product, Price, Place, Promotion) and STP (Segmentation, Targeting, Positioning).

You’ll gain an in-depth understanding of what digital marketing is and why it’s pivotal in today’s fast-paced digital world, with a focus on the differences and synergies between traditional and digital marketing.

The course dives into the Digital Marketing mix, exploring various strategies and tools that form an effective digital marketing ecosystem. You will get to understand the different digital marketing media types and the critical steps in the Digital Marketing funnel.

Key modules of the course include ‘Online Advertising’, where you will learn how to effectively reach and engage your audience online; ‘Social Advertising and Social Media Marketing (SMM)’, where you’ll grasp how to harness the power of social media for engagement and conversions; ‘Search Engine Optimization (SEO) and Search Engine Marketing (SEM)’, delving into tactics to enhance website visibility and drive quality traffic.

Moreover, with Board Infinity’s expert guidance, we delve into ‘Content Marketing’, teaching you how to craft and distribute invaluable content to captivate and retain an audience. You’ll also dive into ‘Email Marketing’, a potent tool for nurturing customer relationships, and ‘Mobile Marketing’, an indispensable strategy in today’s smartphone era.

By the course’s conclusion, you’ll be equipped with a robust foundation in digital marketing, poised to craft and execute comprehensive digital marketing strategies tailored to any business needs.

Course Curriculum

Chapter 1: Fundamentals of Digital Marketing

Lecture 1: What is Marketing? 4Ps, STP What is Digital Marketing

Lecture 2: Why Digital Marketing? Traditional vs Digital Marketing

Lecture 3: Digital Marketing Mix

Lecture 4: Digital Marketing Media Types & Digital Marketing Funnel

Lecture 5: Key Components of Going Digital

Chapter 2: Online Advertising

Lecture 1: Social Advertising

Lecture 2: SEO,SMM & Search Ads

Lecture 3: Content Marketing

Lecture 4: Email Marketing & Mobile Marketing

Instructors

Board Infinity
Board Infinity: Empowering Careers with Learning Paths

Rating Distribution

1 stars: 1 votes

2 stars: 6 votes

3 stars: 22 votes

4 stars: 54 votes

5 stars: 60 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!