Digital Fundraising Blueprint, Pt 1

Digital Fundraising Blueprint, Pt 1, available at $34.99, has an average rating of 3.75, with 37 lectures, based on 40 reviews, and has 237 subscribers.

You will learn about Gain an understanding of the current impacts of digital fundraising Understand the digital fundraising ecosystem and how it can help generate money for your organization Learn the pros and cons of different digital marketing platforms Speak to general online fundraising concepts within your organization Understand basic online fundraising concepts if you're working with a consultant or agency This course is ideal for individuals who are Fundraising professionals that need a basic understanding of digital (online) fundraising or Development Directors and Digital Leaders that work for nonprofits & NGOs and would like a broad understanding of digital fundraising or Professionals looking to begin or change careers into the field of nonprofits & NGOs and digital fundraising It is particularly useful for Fundraising professionals that need a basic understanding of digital (online) fundraising or Development Directors and Digital Leaders that work for nonprofits & NGOs and would like a broad understanding of digital fundraising or Professionals looking to begin or change careers into the field of nonprofits & NGOs and digital fundraising.

Enroll now: Digital Fundraising Blueprint, Pt 1

Summary

Title: Digital Fundraising Blueprint, Pt 1

Price: $34.99

Average Rating: 3.75

Number of Lectures: 37

Number of Published Lectures: 37

Number of Curriculum Items: 37

Number of Published Curriculum Objects: 37

Original Price: $129.99

Quality Status: approved

Status: Live

What You Will Learn

Gain an understanding of the current impacts of digital fundraising

Understand the digital fundraising ecosystem and how it can help generate money for your organization

Learn the pros and cons of different digital marketing platforms

Speak to general online fundraising concepts within your organization

Understand basic online fundraising concepts if you're working with a consultant or agency

Who Should Attend

Fundraising professionals that need a basic understanding of digital (online) fundraising

Development Directors and Digital Leaders that work for nonprofits & NGOs and would like a broad understanding of digital fundraising

Professionals looking to begin or change careers into the field of nonprofits & NGOs and digital fundraising

Target Audiences

Fundraising professionals that need a basic understanding of digital (online) fundraising

Development Directors and Digital Leaders that work for nonprofits & NGOs and would like a broad understanding of digital fundraising

Professionals looking to begin or change careers into the field of nonprofits & NGOs and digital fundraising

This course is developed by a fundraiser for other fundraisers.?

What this course is about:?

Buckle your seatbelt and strap on your helmet. This module will?take you on a VIP journey through the digital fundraising ecosystem.?

This course?is jam-packed with info about an array of?digital fundraising channels and tools including websites, email, social media platforms, social media ads, search marketing, Google Grants, online display ads, blogging, content marketing, direct mail integration, mobile fundraising, CRMs, and other digital fundraising channels. We’ll also take a look at website analytics, data hygiene, email testing, CAN-SPAM, the Digital Fundraising Funnel, and more! Sounds like a lot, right? It is.?

Why you should take this course:

Through my time at marketing agencies, I?worked exclusively with nonprofit clients.?I’ve?led digital strategies for nonprofit organizations in the realm of human services, animal care, healthcare, food banks, rescue missions, disaster recovery and more.?

Overall, my strategies have helped generate over?$100 million, which?translates to more?good being done in the world.?

The?Digital Fundraising Blueprint?takes the same strategies and tactics I use with my nonprofit clients and teach them in an easy to understand, self-paced online course. My goal is to empower others like you to make an impact by providing resources and tools for digital fundraising. Join?me in my quest to make the world a better place!

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Lecture 2: Intro 1: Digital Fundraising by the Numbers

Chapter 2: Module 1: The Digital Fundraising Ecosystem

Lecture 1: Video 1: The Digital Fundraising Ecosystem Overview

Lecture 2: Video 2: Digital Fundraising Components & Website Hierarchy

Lecture 3: Video 3: Website Branding, Positioning, and User Experience (UX)

Lecture 4: Video 4: Website Email Capture Tips

Lecture 5: Video 5: Donation Page Tips

Lecture 6: Video 6: Website Content Tips

Lecture 7: Video 7: Website Tracking & Analytics

Lecture 8: Video 8: Website Search Engine Optimization (SEO)

Lecture 9: Video 9: Website Privacy Policy and Terms & Conditions

Lecture 10: Video 10: The Anatomy of a Fundraising Email

Lecture 11: Video 11: Fundraising Email Tips

Lecture 12: Video 12: Affirmation Email Tips

Lecture 13: Video 13: CAN-SPAM Overview

Lecture 14: Video 14: Email List Hygiene

Lecture 15: Video 15: Email Testing

Lecture 16: Video 16: Email Design Tips

Lecture 17: Video 17: Social Media Overview

Lecture 18: Video 18: Facebook Overview

Lecture 19: Video 19: Twitter Overview

Lecture 20: Video 20: Instagram Overview

Lecture 21: Video 21: Snapchat Overview

Lecture 22: Video 22: YouTube Overview

Lecture 23: Video 23: LinkedIn Overview

Lecture 24: Video 24: Pinterest Overview

Lecture 25: Video 25: Digital Media Overview

Lecture 26: Video 26: Search Engine Marketing (SEM) & Google Grants Overview

Lecture 27: Video 27: Online Display Ads Overview

Lecture 28: Video 28: Social Media Ads Overview

Lecture 29: Video 29: Blog and Content Marketing Overview

Lecture 30: Video 30: Digital Integration with Direct Mail

Lecture 31: Video 31: Mobile Fundraising Overview

Lecture 32: Video 32: Other Digital Fundraising Channels

Lecture 33: Video 33: CRM Overview

Lecture 34: Video 34: The Digital Fundraising Funnel

Lecture 35: Video 35: Course Summary

Instructors

Jeremy Haselwood
Maximize Your Talent & Purpose

Rating Distribution

1 stars: 1 votes

2 stars: 1 votes

3 stars: 6 votes

4 stars: 14 votes

5 stars: 18 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!