A Beginner Guide to Local SEO
- Marketing
- Jan 05, 2025

A Beginner's Guide to Local SEO, available at Free, has an average rating of 4.8, with 12 lectures, based on 23 reviews, and has 925 subscribers.
You will learn about What local SEO is and why it's important If your business needs local SEO Which signals influence visibility in local search How to optimize those signals to increase your business's search visibility This course is ideal for individuals who are This course is a great fit for agency professionals and business owners who are new to local SEO and want to learn more. Or if you have more experience, then it can help you to refresh your local SEO skills. It is particularly useful for This course is a great fit for agency professionals and business owners who are new to local SEO and want to learn more. Or if you have more experience, then it can help you to refresh your local SEO skills.
Enroll now: A Beginner's Guide to Local SEO
Summary
Title: A Beginner's Guide to Local SEO
Price: Free
Average Rating: 4.8
Number of Lectures: 12
Number of Published Lectures: 12
Number of Curriculum Items: 12
Number of Published Curriculum Objects: 12
Original Price: Free
Quality Status: approved
Status: Live
What You Will Learn
Who Should Attend
Target Audiences
Get ready to dive headfirst into the exciting world of local SEO and unlock the secrets to dominating the local search game! Join the one and only Greg Gifford, our local SEO guru, as he takes you on an epic journey through the ins and outs of local search optimization.
If you’ve ever wondered what local SEO is all about and why it’s so important, this course is your golden ticket to uncovering the mysteries. Greg will guide you through the maze of signals that influence visibility in local searches, ensuring you’re armed with the knowledge you need to optimize like a pro.
You’ll learn:
Learn what local SEO is and why it’s important
Determine if your business needs local SEO
Find out which signals influence visibility in local searches
Learn how to optimize those signals for local search
With step-by-step instructions on how to optimize for local search, this free course will set you up for success. You’ll gain the confidence you need to succeed, wherever you are on your local SEO journey.
Lessons include:
What is Local SEO?
Local Ranking Factors
On-page signals
Local links
Citations
Reviews and how to get them
Google Business Profile
Other signals
BrightLocal Academy is where you can take your local SEO knowledge to the next level, and put theory into practice fast. Whether you work for yourself or for an agency, you’ll learn how to boost rankings, get more search traffic, improve visibility, and more!
Course Curriculum
Chapter 1: What is local SEO?
Lecture 1: What is local SEO?
Chapter 2: Local Search Rankings
Lecture 1: Local Ranking Factors
Chapter 3: On-page signals
Lecture 1: On-page signals part 1
Lecture 2: On-page signals part 2
Chapter 4: Local links
Lecture 1: Local links
Chapter 5: Citations
Lecture 1: Citations
Chapter 6: Reviews and how to get them
Lecture 1: Reviews
Lecture 2: How to get more reviews
Chapter 7: Google Business Profile
Lecture 1: Google Business Profile
Lecture 2: Google Business Profile Posts
Lecture 3: Google Business Profile Q&A
Chapter 8: Other signals
Lecture 1: Other signals
Instructors

Greg Gifford
Vice President of Search Marketing at SearchLab
Rating Distribution
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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