MBA in Marketing (As I Teach This at Universities)_1
- Marketing
- Jan 02, 2025

MBA in Marketing – (As I Teach This at Universities), available at $19.99, has an average rating of 4.5, with 17 lectures, 1 quizzes, based on 9 reviews, and has 781 subscribers.
You will learn about Make money through effective marketing! Understand the basic principles of marketing Analyse and appreciate consumer decision making process Learn how to promote your business efficiently and effectively Understand how to differentiate Understand the principles of e-marketing This course is ideal for individuals who are This course is intended for people who have at least have some months of work experience in order to fully appreciate and apply the contents of the course It is particularly useful for This course is intended for people who have at least have some months of work experience in order to fully appreciate and apply the contents of the course.
Enroll now: MBA in Marketing – (As I Teach This at Universities)
Summary
Title: MBA in Marketing – (As I Teach This at Universities)
Price: $19.99
Average Rating: 4.5
Number of Lectures: 17
Number of Quizzes: 1
Number of Published Lectures: 17
Number of Curriculum Items: 18
Number of Published Curriculum Objects: 17
Original Price: $19.99
Quality Status: approved
Status: Live
What You Will Learn
Who Should Attend
Target Audiences
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## NO SPECIAL ANNOUNCEMENTS##
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# LAST UPDATED: JUNE?2017?#
Ever wondered why some companies thrive while others simply seem to be getting stuck in debts?
Are you launching a business and don’t know how to market your service or product?
Welcome to our course!
The course will teach you what marketing is and how to apply it on your business to expand, diversify, enter new markets and get new clients!
Such courses are taught throughout many Universities and can cost quite a lot of money. My objective is to provide you with the same knowledge and skills that University students are offered but at a lower cost of course. Our course is being updated continuously with the latest trends and theories in order to make sure that nothing is outdated. The course takes at least 1 month to complete at a University, but with the use of Udemy you should be able to complete it within a few days and gain the same knowledge as University students do.
Believe me when I say so: You do not need to spend tons of money to learn marketing or take a expensive marketing courses. I will teach you what there is to know right here and you will be able to use your skills to improve your business, right away!
We will not only talk about certain marketing theories and principles, but we will also go through several practical examples, that will help you understand how theories can be put into practice (or not) by various organisations.
We cover topics such as:
Marketing is all about applying some basic principles and then through the use of innovative and creative thinking, it allows you to expand your business to new horizons.
I will help you achieve that and will also be more than happy to answering to any questions you might have.
So let’s learn marketing and have fun in creating your marketing strategy!
Course Curriculum
Chapter 1: Introduction to Marketing
Lecture 1: What is Marketing?
Lecture 2: Sales & The Marketing Process
Lecture 3: The Consumer & The Marketing Process
Chapter 2: Your Marketing Strategy
Lecture 1: Strategic Planning
Lecture 2: Building Customer Relationships
Lecture 3: The Marketing Mix
Chapter 3: Analysing the Marketing Environment
Lecture 1: The Micro Environment
Lecture 2: The Macro Environment
Chapter 4: Consumer Markets and Consumer Buyer Behaviour
Lecture 1: Characteristics Affecting Consumer Behaviour
Lecture 2: Types of Buying Decision Behaviour
Chapter 5: Designing a Customer-Driven Strategy and Mix & Creating a Competitive Advantage
Lecture 1: Market Segmentation
Lecture 2: Market Targeting & Differentiation
Lecture 3: Direct and Online Marketing
Lecture 4: Creating a Competitive Advantage
Chapter 6: Online Marketing Principles
Lecture 1: What is E-Marketing?
Lecture 2: The Evolution of Websites Based on Consumer Needs
Lecture 3: Social Media
Instructors

Antonis Anastassiades
Marketing Director @ Anadixis & University Lecturer
Rating Distribution
Frequently Asked Questions
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!
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