Data Science for Marketing Insights

Data Science for Marketing Insights, available at $59.99, has an average rating of 4.5, with 13 lectures, 3 quizzes, based on 10 reviews, and has 89 subscribers.

You will learn about How to apply Data Science methodologies at their workplace It can be learnt easily by spending 1 hour per week It contains case studies A survey will be provided to what the course buyers gained and did not gain from the course This course is ideal for individuals who are Beginners in Data Science and business professionals It is particularly useful for Beginners in Data Science and business professionals.

Enroll now: Data Science for Marketing Insights

Summary

Title: Data Science for Marketing Insights

Price: $59.99

Average Rating: 4.5

Number of Lectures: 13

Number of Quizzes: 3

Number of Published Lectures: 13

Number of Published Quizzes: 3

Number of Curriculum Items: 16

Number of Published Curriculum Objects: 16

Original Price: $19.99

Quality Status: approved

Status: Live

What You Will Learn

How to apply Data Science methodologies at their workplace

It can be learnt easily by spending 1 hour per week

It contains case studies

A survey will be provided to what the course buyers gained and did not gain from the course

Who Should Attend

Beginners in Data Science and business professionals

Target Audiences

Beginners in Data Science and business professionals

In this course you will learn:

1. Data science and its process.

2. Integrating data science into marketing plans.

3. Types of data and how are they collected in marketing.

4. What tools are used by data scientists?

5. Marketing- intro, traditional and digital marketing.

6. Traditional marketing and digital marketing in Data Science.

7. Types of data needed by marketing professionals.

8. How data science is used in the marketing spectrum.

9. Business Intelligence Uses in marketing (What is it? How it is helpful?).

10. Business Intelligence vs Data Science.

11. Business Intelligence Tools.

We will further have labs on how to use PowerBI and Google Data Studio for manipulating and visualization of data and I will put all relevant links for you to download the tools directly.

I do know how tough it is to get a hang of new software and tools whenever starting new projects, but it all comes down to practice and commitment, I will help you find the direction in this course on how to better improve your work process in data analysis.

The rest will all be a result of your own efforts in trying to better yourself both as a learner and a professional.

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Lecture 2: key points covered

Chapter 2: What is Data Science

Lecture 1: Data Science process

Lecture 2: What is Data Science in Reality

Chapter 3: Analytics Process

Lecture 1: Data Analytical Processing

Lecture 2: Types of Data

Lecture 3: Correction to previous slides

Chapter 4: Marketing and Data Science

Lecture 1: Marketing with Data Science intro

Lecture 2: Tools Used

Lecture 3: Business Intelligence

Chapter 5: Lab Sessions with Excel and PowerBI

Lecture 1: Excel Pivot Analysis

Lecture 2: Excel Visualizations

Lecture 3: PowerBI Lab

Instructors

Muhammad Ammar Jamshed
Data Scientist

Rating Distribution

1 stars: 0 votes

2 stars: 0 votes

3 stars: 2 votes

4 stars: 2 votes

5 stars: 6 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!