Psychology Based Branding

Psychology Based Branding, available at $34.99, has an average rating of 4.14, with 21 lectures, based on 7 reviews, and has 24 subscribers.

You will learn about Three strategies to build a brand Understand customer psychology 12 archetypes of branding personalities What colour subconsciously means How can we implement shapes into our brand This course is ideal for individuals who are Marketing Coordinators or Home Business or Marketing Strategist or Branding Strategist It is particularly useful for Marketing Coordinators or Home Business or Marketing Strategist or Branding Strategist.

Enroll now: Psychology Based Branding

Summary

Title: Psychology Based Branding

Price: $34.99

Average Rating: 4.14

Number of Lectures: 21

Number of Published Lectures: 21

Number of Curriculum Items: 21

Number of Published Curriculum Objects: 21

Original Price: $29.99

Quality Status: approved

Status: Live

What You Will Learn

Three strategies to build a brand

Understand customer psychology

12 archetypes of branding personalities

What colour subconsciously means

How can we implement shapes into our brand

Who Should Attend

Marketing Coordinators

Home Business

Marketing Strategist

Branding Strategist

Target Audiences

Marketing Coordinators

Home Business

Marketing Strategist

Branding Strategist

Every brand has its own personality and when you can unlock your brands personality, you can reach extraordinary branding potential.

We all love colour and shapes. But understanding the psychology of them can be incredibly helpful when developing a brand for your business.

In this course, Branding Expert Debbie O’Connor looks at colours and the psychology attached to them, including the different meanings that these colours have in different cultures.

For example, the colour blue is an appetite suppressant – so if you are in the catering, restaurant or cafe industry you don’t want to use blue. Red can represent passion, but also Danger…. so how do you make the distinction when you are branding? Colour can be used deliberately once you know the psychology behind them. How do these colours reflect your brands personality?

If you want to look further into how you can build a brand for your business, we have a full Brand Magic? Masterclass which gives you all the tools you need to build a personal or business brand.

To learn more about branding you can sign up for the Brand Magic Masterclass online branding program that takes you step by step through building a brand for your business.

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Chapter 2: Branding Psychology of Personalities

Lecture 1: What are Brand Personalities?

Lecture 2: Who not what

Lecture 3: Caregiver, Creative & Entertainer

Lecture 4: Explorer, Innocent & Hero

Lecture 5: Magician, Neighbour & Rebel

Lecture 6: Ruler, Sage & Seducer

Lecture 7: Top Tips

Chapter 3: Branding Psychology of Colours

Lecture 1: Psychology of Red

Lecture 2: Psychology of Yellow

Lecture 3: Psychology of Blue

Lecture 4: Psychology of Green

Lecture 5: Psychology of Orange

Lecture 6: Psychology of Purple

Lecture 7: Psychology of Pink

Lecture 8: Psychology of Black

Lecture 9: Psychology of White

Chapter 4: Branding Psychology of Shapes

Lecture 1: Meaning of Shapes

Lecture 2: All of the Shapes

Lecture 3: Squares and Rectangles

Lecture 4: Triangles

Instructors

Debbie O'Connor
Brand Strategist

Rating Distribution

1 stars: 0 votes

2 stars: 1 votes

3 stars: 1 votes

4 stars: 2 votes

5 stars: 3 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!